Demo to Close

Proof of Results

Joel J.

Account Executive

Jovani Pastrana

Account Executive at DoorLoop

Mor has been instrumental to my success as an AE. His FDTC mastermind has provided a blueprint and framework that is proven to work, easy to digest and implement. His knowledge and guidance is extremely valuable. I highly recommend this to both new and experienced AEs, and I firmly believe that your return on the investment for the FDTC will be massive, assuming you implement!

Mor has been instrumental to my success as an AE. His FDTC mastermind has provided a blueprint and framework that is proven to work, easy to digest and implement. His knowledge and guidance is extremely valuable. I highly recommend this to both new and experienced AEs, and I firmly believe that your return on the investment for the FDTC will be massive, assuming you implement!

Ashlyn

Account Executive

Daniel

Account Executive

Bruno

Account Executive

EL
Elliot Levine

Sales Manager

Such great structure and learning. Everything was quick, no fluff and straight to the point!

Anthony

Account Executive with DoorLoop

Mor has an expert knowledge on the way consumers behave. His relentless pursuit of navigating and roadmapping the sales landscape for us in the SaaS industry has been nothing short of a necessity for growth in my professional career.
Mor has an expert knowledge on the way consumers behave. His relentless pursuit of navigating and roadmapping the sales landscape for us in the SaaS industry has been nothing short of a necessity for growth in my professional career.

Colby W.

James Farrow

Adlumin

The thorn in my side that kept me from blowing out my quota was that I wasn't confident on my demos. Insecurity stemmed from not having a solid roadmap. I wasn't sure where I should go next and every call seemed to take a different path. Mor's guidance on running more effective demos changed the game for me. The biggest difference is my conviction. Mor laid out a replicable demo roadmap, and once I got the hang of it, everything clicked. Ask Mor about "micro-closing" I'm now leading the conversation instead of making my prospects do all the work. The best recession-proof investment you can make is in your personal skillset. Highly recommend for AEs looking to go from good to great.
The thorn in my side that kept me from blowing out my quota was that I wasn't confident on my demos. Insecurity stemmed from not having a solid roadmap. I wasn't sure where I should go next and every call seemed to take a different path. Mor's guidance on running more effective demos changed the game for me. The biggest difference is my conviction. Mor laid out a replicable demo roadmap, and once I got the hang of it, everything clicked. Ask Mor about "micro-closing" I'm now leading the conversation instead of making my prospects do all the work. The best recession-proof investment you can make is in your personal skillset. Highly recommend for AEs looking to go from good to great.

Arturo

Account Executive

Great trainings overall! 1-on-1's with Mor are incredibly helpful and has allowed me to continue to level up my game. FDTC is one of the best things that had happened to my sales career.
Great trainings overall! 1-on-1's with Mor are incredibly helpful and has allowed me to continue to level up my game. FDTC is one of the best things that had happened to my sales career.

Joseph

AE @ Ordergroove

I joined FDTC soon after I became an AE, it drastically reduced my ramp-up period. The amount of detailed strategy I was able to get from Mor throughout the course is invaluable. - our biweekly training gave me a platform to dig deep into deal strategy, helping me reduce sales cycles and most importantly get more deals across the finish line. If you're an AE (of any level) do yourself a favor, join FDTC and take advantage of Mor's knowledge, he will give you the foundation you need to be successful and scale your career!
I joined FDTC soon after I became an AE, it drastically reduced my ramp-up period. The amount of detailed strategy I was able to get from Mor throughout the course is invaluable. - our biweekly training gave me a platform to dig deep into deal strategy, helping me reduce sales cycles and most importantly get more deals across the finish line. If you're an AE (of any level) do yourself a favor, join FDTC and take advantage of Mor's knowledge, he will give you the foundation you need to be successful and scale your career!

Paola Caballero

SDR at Mailshake

I am so grateful for every piece of advice in every single coaching that we received by Mor. He helped me grow in a big way in just a short period of time in closing my deals.
I am so grateful for every piece of advice in every single coaching that we received by Mor. He helped me grow in a big way in just a short period of time in closing my deals.

Max G

AE at 1build

Simple, repeatable, and effective. If you are on the fence about bringing on Mor as a coach, do it. There is no comparison to spamming your sales reps with free content online versus bringing in a professional coach like Mor. It's simply not comparable! Mor worked with us during the launch of our software product to match our service. Our team was well-versed in pitching and closing a service versus showing a technical software product. Big difference. Mor leaned down our demo and gave us coaching feedback that was specific to the demo we each hosted. Specificity is key, and why Mor is so effective. I left with a sense of confidence to run a technical demo while keeping things simple and repeatable. No more second-guessing. Follow the steps, rinse and repeat. My biggest regret about leaving my last role was no longer having Mor as a coach.
Simple, repeatable, and effective. If you are on the fence about bringing on Mor as a coach, do it. There is no comparison to spamming your sales reps with free content online versus bringing in a professional coach like Mor. It's simply not comparable! Mor worked with us during the launch of our software product to match our service. Our team was well-versed in pitching and closing a service versus showing a technical software product. Big difference. Mor leaned down our demo and gave us coaching feedback that was specific to the demo we each hosted. Specificity is key, and why Mor is so effective. I left with a sense of confidence to run a technical demo while keeping things simple and repeatable. No more second-guessing. Follow the steps, rinse and repeat. My biggest regret about leaving my last role was no longer having Mor as a coach.

Andres Angulo

Mid Market and Enterprise AE

Boris Murdzev

🧊 cold outreach 🧊 Sales @ Mailshake 💌

After around 30 live pieces of training with 🚀 Mor Assouline I have to share some of the best advice I got on presenting demos: 1. Respect people's time - but also respect your time 2. Set agenda - have control over the demo 3. Recap right after discovery - just before screen share 4. Show features that only matter to the prospect 5. Always set clear next steps on the calendar It's been amazing working and learning with Mor! Following his advice and recommendations helped me get to a 60%+ close rate at one point. #fdtc
After around 30 live pieces of training with 🚀 Mor Assouline I have to share some of the best advice I got on presenting demos: 1. Respect people's time - but also respect your time 2. Set agenda - have control over the demo 3. Recap right after discovery - just before screen share 4. Show features that only matter to the prospect 5. Always set clear next steps on the calendar It's been amazing working and learning with Mor! Following his advice and recommendations helped me get to a 60%+ close rate at one point. #fdtc

Maggie Blume

Sales Evangelist @ Mailshake

What makes Mor an exceptional sales coach is that he tracks the progression of the team he is working with. He takes detailed notes on what reps need to work on for the future and follows up on that progress. As someone who was working as a team lead, Mor communicated to myself and the manager all areas that he thought reps could improve. This was EXTREMELY helpful especially when he did our own internal training and coaching. Mor's passion for coaching, follow up on progress, & attention to detail will have your rep's close rates increase rapidly. Lastly, Mor is a delightful colleague to have as well!
What makes Mor an exceptional sales coach is that he tracks the progression of the team he is working with. He takes detailed notes on what reps need to work on for the future and follows up on that progress. As someone who was working as a team lead, Mor communicated to myself and the manager all areas that he thought reps could improve. This was EXTREMELY helpful especially when he did our own internal training and coaching. Mor's passion for coaching, follow up on progress, & attention to detail will have your rep's close rates increase rapidly. Lastly, Mor is a delightful colleague to have as well!

Boris

Sales @ Mailshake

Mor's coaching saved me a lot of time in my sales career! Following his recommendations in my demo process, I managed to get to a 60%+ close rate. Felt like having a big brother in sales.
Mor's coaching saved me a lot of time in my sales career! Following his recommendations in my demo process, I managed to get to a 60%+ close rate. Felt like having a big brother in sales.

Natasha Davidson

Outbound AE at Mailshake

I was trained by Mor when I was an inbound AE. His style is very structured and he does a really good job at giving pros and cons. He taught me a lot about the importance of discovery and how to conduct a successful discovery.
I was trained by Mor when I was an inbound AE. His style is very structured and he does a really good job at giving pros and cons. He taught me a lot about the importance of discovery and how to conduct a successful discovery.

Pablo

Account Executive at Mailshake

The coaching that earned me a promotion in under 6 months! I was an average rep with average numbers trying to figure things out on my own. Fashforward just 3 months of coaching following Mor's teachings and I was already leading the charts. Only a couple of months later I was promoted to a founding sales position thanks to my high performance. Investing in your sales skills is the best investment you can do for yourself/family today and Mor is one of the best for this!
The coaching that earned me a promotion in under 6 months! I was an average rep with average numbers trying to figure things out on my own. Fashforward just 3 months of coaching following Mor's teachings and I was already leading the charts. Only a couple of months later I was promoted to a founding sales position thanks to my high performance. Investing in your sales skills is the best investment you can do for yourself/family today and Mor is one of the best for this!

Shelby

COO, Buzzbassador

Mor spent a lot of time and effort helping me with a hyper-customized strategy for my unique business needs. The advice and practical recommendations he gave me have already been implemented and have helped our business reach the right contacts at each of our leads, and book more calls that help us convert and retain customers. Super helpful!
Mor spent a lot of time and effort helping me with a hyper-customized strategy for my unique business needs. The advice and practical recommendations he gave me have already been implemented and have helped our business reach the right contacts at each of our leads, and book more calls that help us convert and retain customers. Super helpful!

J
JPZ

Inbound Account Executive

Mor played an instrumental part during my training for demos. He provided surgical analysis of phone calls / demos, play by play script reviews and areas of improvement each session in order to elevate several aspects of my sales process. He made sure to emphasize a different goal every week while still highlighting what I did right.
Mor played an instrumental part during my training for demos. He provided surgical analysis of phone calls / demos, play by play script reviews and areas of improvement each session in order to elevate several aspects of my sales process. He made sure to emphasize a different goal every week while still highlighting what I did right.

Matt Mangold
This was super valuable for me, all of it made an impact. If I had to choose something i got the most from, I would say the section on curiosity. Highly recommend this for anyone looking to up their game in sales!!
This was super valuable for me, all of it made an impact. If I had to choose something i got the most from, I would say the section on curiosity. Highly recommend this for anyone looking to up their game in sales!!

Sam S.

Sales Manager

Shoutout post to 🚀 Mor Assouline If you are looking to level up your demo's, Mor is the guy to follow! His advice will make your product demonstration impactful and compelling. If people aren't compelled, why should they care about what you're showing? Would you? #salesdemo #sales #demos
Shoutout post to 🚀 Mor Assouline If you are looking to level up your demo's, Mor is the guy to follow! His advice will make your product demonstration impactful and compelling. If people aren't compelled, why should they care about what you're showing? Would you? #salesdemo #sales #demos

Paulo Lamego, Sales Account Executive, SaaS, B2B

@SalesB2BSaaS

@mistamor Hey, teacher! Just hit my first milestone in Sales (1 milion in ARR). Tks for all the tweets and course!

Julian Rojas

Enterprise Sales at ZoomInfo | Nasdaq Listed: ZI

Want to improve your sales game? Check out Mor Assouline You'll get taught small tweaks to use within your meetings that'll go a long way ⤵ "Besides [Name Of Your Product], who else are you evaluating? This way I can give you an objective comparison throughout the demo." #B2bSales #Fromdemotoclose #SaaS
Want to improve your sales game? Check out Mor Assouline You'll get taught small tweaks to use within your meetings that'll go a long way ⤵ "Besides [Name Of Your Product], who else are you evaluating? This way I can give you an objective comparison throughout the demo." #B2bSales #Fromdemotoclose #SaaS

Andrés Angulo

Helping businesses book more qualified meetings | B2B Marketing & Sales

I've never asked about prospect's FUDs (fears, uncertainties and doubts) after the demo. I can tell that I am missing out completely on addressing the biggest obstacles in my deals. Usually in my discovery/demo I am pretty good at getting pains, processes and desired outcomes, but when it comes to obstacles that may prevent a prospect from buying, I might as well be blind. Funny thing, its so easy to solve with a simple question after the demo has ended and you have agreed that you are a fit. "It seems like we are moving in the right direction, if you decided to move forward with our solution, what would be your main concerns?" All the credit to Mor Assouline and his FDTC course for making me aware of this. I am really looking forward to ask this on my next call! #sales #salesenablement
I've never asked about prospect's FUDs (fears, uncertainties and doubts) after the demo. I can tell that I am missing out completely on addressing the biggest obstacles in my deals. Usually in my discovery/demo I am pretty good at getting pains, processes and desired outcomes, but when it comes to obstacles that may prevent a prospect from buying, I might as well be blind. Funny thing, its so easy to solve with a simple question after the demo has ended and you have agreed that you are a fit. "It seems like we are moving in the right direction, if you decided to move forward with our solution, what would be your main concerns?" All the credit to Mor Assouline and his FDTC course for making me aware of this. I am really looking forward to ask this on my next call! #sales #salesenablement

G
Gerardo B.
I reached out to Mor when I transitioned from BDR to a full cycle closing role and had no idea what I was doing. Mor took the time to get to know me, personalize my coaching sessions, and immensely helped improve my demo and discovery skills within 4 weeks. I highly recommend Mor to anyone looking to close more demos and conduct effective discovery.
I reached out to Mor when I transitioned from BDR to a full cycle closing role and had no idea what I was doing. Mor took the time to get to know me, personalize my coaching sessions, and immensely helped improve my demo and discovery skills within 4 weeks. I highly recommend Mor to anyone looking to close more demos and conduct effective discovery.

ML
Michael Lim

Account Executive

No, this testimonial isn't written by AI - Mor deserves a very personal and well-deserved piece from me! From day one, the concepts he taught our team were some of the most view-changing I've heard; they were easy to follow, realistic, clearly tested and proven, applicable to any industry, and they are definitely tactics any modern salesperson should know. From one professional to another, I suggest at least having a chat with Mor.
No, this testimonial isn't written by AI - Mor deserves a very personal and well-deserved piece from me! From day one, the concepts he taught our team were some of the most view-changing I've heard; they were easy to follow, realistic, clearly tested and proven, applicable to any industry, and they are definitely tactics any modern salesperson should know. From one professional to another, I suggest at least having a chat with Mor.