Mixpanel
Bao Truong, PhD

Great tools for identifying high value cohorts

My favorite feature is the ability to segment users who converted through your funnel. Mixpanel uses statistical analysis to identity segments within your funnel that convert statistically higher than the average. This allows you to filer out the noise and identify high value cohorts that might have been have gone unnoticed if we were to only look at all users that converted.
My favorite feature is the ability to segment users who converted through your funnel. Mixpanel uses statistical analysis to identity segments within your funnel that convert statistically higher than the average. This allows you to filer out the noise and identify high value cohorts that might have been have gone unnoticed if we were to only look at all users that converted.

Marissa Taylor

Insightful & Flexible

I like the UI of the dashboards and the ease of use in general.

Emily Nold

Mixpanel is a powerful tool

I love how Mixpanel allows me to visualize data and investigate user behavior. I have used Mixpanel with two different organizations with unique needs and the platform was super flexible. I also did not have data management experience before I started using Mixpanel, but I was able to learn the platform quickly since it is so user-friendly.
I love how Mixpanel allows me to visualize data and investigate user behavior. I have used Mixpanel with two different organizations with unique needs and the platform was super flexible. I also did not have data management experience before I started using Mixpanel, but I was able to learn the platform quickly since it is so user-friendly.

IC
Industry Analyst / Tech Writer in Cosmetics

The best tool to track various analytics and get insights about the data of the users

The dashboard feature, funnel, live view, and various other features and which tell how the users are behaving and what step we can take next on our level.
The dashboard feature, funnel, live view, and various other features and which tell how the users are behaving and what step we can take next on our level.

Rafael Ribeiro

Best way to put Product Analytics in action

Mixpanel's interface and design are pleasant to look at, and also very understandable and functional. Even when changing between sections and report types, much of the buttons and actions remains the same, making it a near to zero learning curve. That's helpful for people that are already dealing with Product Analytics challenges to focus on what matters.
Mixpanel's interface and design are pleasant to look at, and also very understandable and functional. Even when changing between sections and report types, much of the buttons and actions remains the same, making it a near to zero learning curve. That's helpful for people that are already dealing with Product Analytics challenges to focus on what matters.

GS
Goutam Seervi

Easy to use, fully fledged product analytics tool

I liked the dashboards feature.. and email digests. Also mixpanel can send emails when trends are changing which is quite helpful. The various report types are easy to use and has all capabilities
I liked the dashboards feature.. and email digests. Also mixpanel can send emails when trends are changing which is quite helpful. The various report types are easy to use and has all capabilities

Gemma Cipriani-Espineira

Robust, Visually Appealing Reports

-Very robust and visually appealing reports/dashboards compared to most product analytics tools -Tons of options for reporting with all the basics covered e.g. funnels, conversions, insights, paths, cohorts -Easy to analyze insights at both user and account level -Engineering team is very agile - feels like they're always coming out with new releases
-Very robust and visually appealing reports/dashboards compared to most product analytics tools -Tons of options for reporting with all the basics covered e.g. funnels, conversions, insights, paths, cohorts -Easy to analyze insights at both user and account level -Engineering team is very agile - feels like they're always coming out with new releases

Lucas Soares

The best tool to build a data hub for products

The simplicity in creating dashboards and sending events via API.

Mary Morelli

Mixpanel makes visualizing product usage data easy

It's easy for me to build reports by pulling in the data points I need and choosing the way I'd like to visualize the information. The UI is pleasant and exceptionally simple to navigate. Mixpanel also integrates with the Customer Success software I use daily, Catalyst, which is super convenient.
It's easy for me to build reports by pulling in the data points I need and choosing the way I'd like to visualize the information. The UI is pleasant and exceptionally simple to navigate. Mixpanel also integrates with the Customer Success software I use daily, Catalyst, which is super convenient.

Guy Dresher

A very useful platform to collect usability data of the product.

Ease of access to the critical data on the whole database and the visualization of it.

Frederico Alves

Scalability, accuracy and pretty interface

I love the user interface of Mixpanel. It has a massive selection of reports, and all events are tracked with very high accuracy.
I love the user interface of Mixpanel. It has a massive selection of reports, and all events are tracked with very high accuracy.

Jim Bisenius

I love Mixpanel!

Its super easy to integrate and get started. We were referred to Mixpanel the night before by an interested investor, and by the following morning we were able to provide the data they were asking for!
Its super easy to integrate and get started. We were referred to Mixpanel the night before by an interested investor, and by the following morning we were able to provide the data they were asking for!

Sergio Mattei

Mixpanel is the best product analytics product, period.

The best thing about Mixpanel is how easy it is to create *actually meaningful* analytics reports. It has detailed tooling for retention (especially important for consumer apps) and allows the entire startup to stay up to date with our progress.
The best thing about Mixpanel is how easy it is to create *actually meaningful* analytics reports. It has detailed tooling for retention (especially important for consumer apps) and allows the entire startup to stay up to date with our progress.

Peter Morales Valovirta

It's fair to say I love Mixpanel

Ability to handle data on multiple levels (i.e. company and user level), being incredibly flexible and accommodating to various data architectures. It's also been great to see how easily we've been able to implement it across the whole business without requiring training. It's incredibly user friendly
Ability to handle data on multiple levels (i.e. company and user level), being incredibly flexible and accommodating to various data architectures. It's also been great to see how easily we've been able to implement it across the whole business without requiring training. It's incredibly user friendly