Wall of love for The PPC Hub

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Nick Kowalczyk

Founding Partner @ Well-Oiled Marketing

"What makes your agency different?" I got that question more this week at the NJx Venture Summit Summer 2026 event than I have in six years of networking. Great event, by the way. If you're a business owner in New Jersey, get in that room. Six years, and this was one of the first times I had to answer it on the spot. I started fumbling through the usual answers. Picking a niche. Deep client relationships, the "when they win, we win" kind. Process. Results. AI tech stack. But the whole drive home, I kept thinking about it. What truly is ours? And I kept landing on the team's culture of continuous improvement at Well-Oiled Marketing. Nobody assigns the learning here. People take the courses, test the new tools, and push each other to get better because they want to. I want to give a big shoutout to the people who have taught me the most in my career, the same people we now use as training resources at Well-Oiled, from onboarding new team members to continuing education. Bob Meijer and Miles McNair at PPC Mastery: your courses have rebuilt how our entire team runs paid media. And the PPC OS MCP you just launched (250+ documents from your knowledge base, queryable right inside Claude) is incredible. I've been hammering it all week. Sorry about your server bill. 🙃 Ryan Deiss and DigitalMarketer: when I was first learning marketing, your courses taught me the persuasion psychology underneath all of it. Still the foundation we build on. Maybe "never stop learning" isn't a flashy differentiator. But this industry moves fast enough that a 6-month-old playbook is already stale, and I'd rather our clients' budgets never run on one. Let's have a day!
"What makes your agency different?" I got that question more this week at the NJx Venture Summit Summer 2026 event than I have in six years of networking. Great event, by the way. If you're a business owner in New Jersey, get in that room. Six years, and this was one of the first times I had to answer it on the spot. I started fumbling through the usual answers. Picking a niche. Deep client relationships, the "when they win, we win" kind. Process. Results. AI tech stack. But the whole drive home, I kept thinking about it. What truly is ours? And I kept landing on the team's culture of continuous improvement at Well-Oiled Marketing. Nobody assigns the learning here. People take the courses, test the new tools, and push each other to get better because they want to. I want to give a big shoutout to the people who have taught me the most in my career, the same people we now use as training resources at Well-Oiled, from onboarding new team members to continuing education. Bob Meijer and Miles McNair at PPC Mastery: your courses have rebuilt how our entire team runs paid media. And the PPC OS MCP you just launched (250+ documents from your knowledge base, queryable right inside Claude) is incredible. I've been hammering it all week. Sorry about your server bill. 🙃 Ryan Deiss and DigitalMarketer: when I was first learning marketing, your courses taught me the persuasion psychology underneath all of it. Still the foundation we build on. Maybe "never stop learning" isn't a flashy differentiator. But this industry moves fast enough that a 6-month-old playbook is already stale, and I'd rather our clients' budgets never run on one. Let's have a day!

Thanasis Toumpis

Digital Media Specialist at SLEED

I just finished the AI Challenge training and honestly… it felt like unlocking a new level as a PPC specialist 🚀 The training walks you step-by-step through how to connect Claude Code with Cursor and actually integrate it with your Google Ads. It’s super practical and hands-on, and I ended up spending hours experimenting with it because it opens so many possibilities! What I loved most is that this isn’t the kind of training you find everywhere online. It’s detailed, actionable, and built around real workflows that you can immediately apply to your accounts. After going through it, I genuinely feel like I’ve gained “superpowers” as a PPC specialist - saving time, improving the quality of my work, and approaching account optimization in a completely different way. Big thanks to the PPC Hub team for putting together something this valuable for the community 🙌
I just finished the AI Challenge training and honestly… it felt like unlocking a new level as a PPC specialist 🚀 The training walks you step-by-step through how to connect Claude Code with Cursor and actually integrate it with your Google Ads. It’s super practical and hands-on, and I ended up spending hours experimenting with it because it opens so many possibilities! What I loved most is that this isn’t the kind of training you find everywhere online. It’s detailed, actionable, and built around real workflows that you can immediately apply to your accounts. After going through it, I genuinely feel like I’ve gained “superpowers” as a PPC specialist - saving time, improving the quality of my work, and approaching account optimization in a completely different way. Big thanks to the PPC Hub team for putting together something this valuable for the community 🙌

Fabrizio Alessandrini

Google Ads Specialist | Shopify partner | Digital artisan of my craft leather boutique Coryum

Every year, Bob Meijer and Miles McNair drop a ton of value into their PPC community. Last year, it was the Google Ads Success Path, a great course with hours of content on best practices for landing pages, tracking, copywriting etc. This year, it’s the turn of AI Agents. They’ve put all their knowledge into a new platform with SOPs, checklists, and processes that show all the manual tasks we can automate, allowing us to focus on more strategic work for our clients. In November, I received a Black Friday offer to renew my annual subscription one year in advance. And guess what? I had zero doubts of course 😂 Thank you guys and keep cooking!
Every year, Bob Meijer and Miles McNair drop a ton of value into their PPC community. Last year, it was the Google Ads Success Path, a great course with hours of content on best practices for landing pages, tracking, copywriting etc. This year, it’s the turn of AI Agents. They’ve put all their knowledge into a new platform with SOPs, checklists, and processes that show all the manual tasks we can automate, allowing us to focus on more strategic work for our clients. In November, I received a Black Friday offer to renew my annual subscription one year in advance. And guess what? I had zero doubts of course 😂 Thank you guys and keep cooking!

Craig Hallsworth

Director and owner of Evo Systems

PPC Mastery is the best Google Ads course I have ever taken by far. The depth of the training and resources is second to none. I started with the Google Ads success path early last year, which was a great course with very detailed content on campaign structure, landing pages, tracking setup, copywriting and more. Recently, I have been studying the new AI course and the potential with it is mind-blowing. I feel that I am just scratching the surface of what is possible at the moment, and look forward to learning more. Many thanks.
PPC Mastery is the best Google Ads course I have ever taken by far. The depth of the training and resources is second to none. I started with the Google Ads success path early last year, which was a great course with very detailed content on campaign structure, landing pages, tracking setup, copywriting and more. Recently, I have been studying the new AI course and the potential with it is mind-blowing. I feel that I am just scratching the surface of what is possible at the moment, and look forward to learning more. Many thanks.

Susan Koolen - Tops

SEA specialist bij MS Schippers

Thrilled to have earned my The AI Agent Challenge credential from PPC Mastery! This AI Agent Challange contains insane value and knowledge, created by Miles McNair, Bob Meijer and Alfred Simon. Building towards to the future where AI Agents will be the new normal. Exited!
Thrilled to have earned my The AI Agent Challenge credential from PPC Mastery! This AI Agent Challange contains insane value and knowledge, created by Miles McNair, Bob Meijer and Alfred Simon. Building towards to the future where AI Agents will be the new normal. Exited!

Natalia Kobierska

Scaling D2C brands profitably | Google Ads · Meta · TikTok | Performance + Branding | PPC Coach

Just got (won :D) my PPC Summit ticket - Lisbon, September 24-25! Joining The PPC Hub Hub last year was one of the best career decisions I've made. Went freelance, built a client base I love, met kourosh sadri, joined his agency part-time. Learned more in one year here than in the three years before. I feel like a performance marketing superstar now. Learning amazing things everyday. None of it was planned. It happened because I surrounded myself with people who take this seriously. Can't wait to meet some of you in person. Who else is going? :)
Just got (won :D) my PPC Summit ticket - Lisbon, September 24-25! Joining The PPC Hub Hub last year was one of the best career decisions I've made. Went freelance, built a client base I love, met kourosh sadri, joined his agency part-time. Learned more in one year here than in the three years before. I feel like a performance marketing superstar now. Learning amazing things everyday. None of it was planned. It happened because I surrounded myself with people who take this seriously. Can't wait to meet some of you in person. Who else is going? :)

Vince Bruens

Google Ads Specialist | We Help Businesses Grow

All the AI related releases, posts and implementations can feel overwhelming right? Last week, I attended the AI Agent Challenge from the PPC Mastery and honestly...I was a little overwhelmed at first. Installing a MCP server, working with Claude Code for the first time and setting up Cursor AI. As a PPC specialist, you’re used to dashboards and scripts… not necessarily full development environments. But that’s exactly why the AI Agent Challenge course was so valuable. The combination of live sessions, on-demand videos, and direct support made it possible to actually understand what’s happening under the hood—and more importantly: how to apply it. I’m genuinely blown away by what you can build with Claude Code. This is not just experimentation anymore. This is something I am implementing across our agency to superpower the Google Ads services we provide to our clients🚀 Big thanks to Alfred Simon Bob Meijer Miles McNair 🙏🏻
All the AI related releases, posts and implementations can feel overwhelming right? Last week, I attended the AI Agent Challenge from the PPC Mastery and honestly...I was a little overwhelmed at first. Installing a MCP server, working with Claude Code for the first time and setting up Cursor AI. As a PPC specialist, you’re used to dashboards and scripts… not necessarily full development environments. But that’s exactly why the AI Agent Challenge course was so valuable. The combination of live sessions, on-demand videos, and direct support made it possible to actually understand what’s happening under the hood—and more importantly: how to apply it. I’m genuinely blown away by what you can build with Claude Code. This is not just experimentation anymore. This is something I am implementing across our agency to superpower the Google Ads services we provide to our clients🚀 Big thanks to Alfred Simon Bob Meijer Miles McNair 🙏🏻

Andreea Pătcaș

Performance Strategist & HubSpot Solutions Architect | Growing companies through systems, not noise | Advanced CRM Automations & Integrations | Google Ads & Conversion Tracking Expert | Scaling Revenue Systems

New certificate. But more importantly, a new way of working. 🎓 I’ve just completed the AI Agent Challenge by PPC Mastery. What I found valuable wasn’t the badge itself. It was the shift in how I think about Google Ads execution and the role AI can play in improving it. Over the past weeks, I’ve been learning and testing how AI agents can support the real work behind PPC: → faster research → better account audits → clearer reporting workflows → quicker execution of repetitive tasks → more structured optimisation thinking What I appreciated most about this challenge is that it pushed things beyond theory. Not just: AI is interesting. Not just: AI will help marketers. But: How do you actually build workflows that save time, improve output, and help you make better decisions inside Google Ads? That’s the part that matters. Because the real value of AI in PPC isn’t in sounding innovative. It’s in removing friction from the work, so you can spend more time on: ✅ strategy ✅ analysis ✅ solving the right problems I’ve already started applying some of what I learned into the way I approach PPC workflows and client execution, and this is clearly only the beginning. 🚀 A big thank you to Bob Meijer, Miles McNair and Alfred Simon for putting together a challenge that was practical, relevant, and focused on implementation, not just ideas. How are you using AI in your marketing work today: for speed, for insight, or for actual execution? #GoogleAds #PPC #PaidMedia #AIMarketing #MarketingAutomation #PerformanceMarketing #DigitalMarketing
New certificate. But more importantly, a new way of working. 🎓 I’ve just completed the AI Agent Challenge by PPC Mastery. What I found valuable wasn’t the badge itself. It was the shift in how I think about Google Ads execution and the role AI can play in improving it. Over the past weeks, I’ve been learning and testing how AI agents can support the real work behind PPC: → faster research → better account audits → clearer reporting workflows → quicker execution of repetitive tasks → more structured optimisation thinking What I appreciated most about this challenge is that it pushed things beyond theory. Not just: AI is interesting. Not just: AI will help marketers. But: How do you actually build workflows that save time, improve output, and help you make better decisions inside Google Ads? That’s the part that matters. Because the real value of AI in PPC isn’t in sounding innovative. It’s in removing friction from the work, so you can spend more time on: ✅ strategy ✅ analysis ✅ solving the right problems I’ve already started applying some of what I learned into the way I approach PPC workflows and client execution, and this is clearly only the beginning. 🚀 A big thank you to Bob Meijer, Miles McNair and Alfred Simon for putting together a challenge that was practical, relevant, and focused on implementation, not just ideas. How are you using AI in your marketing work today: for speed, for insight, or for actual execution? #GoogleAds #PPC #PaidMedia #AIMarketing #MarketingAutomation #PerformanceMarketing #DigitalMarketing

Fabrizio Alessandrini

Google Ads Specialist | Shopify partner | Digital artisan of my craft leather boutique Coryum

Every year, Bob Meijer and Miles McNair drop a ton of value into their PPC community. Last year, it was the Google Ads Success Path, a great course with hours of content on best practices for landing pages, tracking, copywriting etc. This year, it’s the turn of AI Agents. They’ve put all their knowledge into a new platform with SOPs, checklists, and processes that show all the manual tasks we can automate, allowing us to focus on more strategic work for our clients. In November, I received a Black Friday offer to renew my annual subscription one year in advance. And guess what? I had zero doubts of course 😂 Thank you guys and keep cooking!
Every year, Bob Meijer and Miles McNair drop a ton of value into their PPC community. Last year, it was the Google Ads Success Path, a great course with hours of content on best practices for landing pages, tracking, copywriting etc. This year, it’s the turn of AI Agents. They’ve put all their knowledge into a new platform with SOPs, checklists, and processes that show all the manual tasks we can automate, allowing us to focus on more strategic work for our clients. In November, I received a Black Friday offer to renew my annual subscription one year in advance. And guess what? I had zero doubts of course 😂 Thank you guys and keep cooking!

kourosh sadri

Founder, CentralPPC · PPC for D2C e-commerce & Tourism

3 months ago, I was feeling behind. New AI tools dropping every week. Everyone talking about workflows and automation. And I was using GPT to do basic market research. That was it. I knew something had to change. Fast forward to today. Natalia Kobierska and I are in a working session, mapping out how to structure our PPCOS by The PPC Hub inside Claude Code. We're figuring out which parts of our workflow benefit the most, how to sequence the work, and how to get the most out of it for our clients. That's a different conversation than "write me a market research summary." What changed is that we stopped treating AI as a search engine and started treating it as a working layer in our business. The result so far: → We're delivering more services without adding hours → Our analysis is faster and sharper → We're adding value to clients in ways that weren't possible before Still early. Still learning. But the gap between where we were and where we are now is real. Where are you with this right now?
3 months ago, I was feeling behind. New AI tools dropping every week. Everyone talking about workflows and automation. And I was using GPT to do basic market research. That was it. I knew something had to change. Fast forward to today. Natalia Kobierska and I are in a working session, mapping out how to structure our PPCOS by The PPC Hub inside Claude Code. We're figuring out which parts of our workflow benefit the most, how to sequence the work, and how to get the most out of it for our clients. That's a different conversation than "write me a market research summary." What changed is that we stopped treating AI as a search engine and started treating it as a working layer in our business. The result so far: → We're delivering more services without adding hours → Our analysis is faster and sharper → We're adding value to clients in ways that weren't possible before Still early. Still learning. But the gap between where we were and where we are now is real. Where are you with this right now?

Dejan Zupan

Helping Businesses Grow with Optimized Google Ads Strategies | PPC & Analytics

Just leveled up my PPC toolkit by completing the AI Agent Challenge by PPC Mastery, a sprint focused on building and deploying custom AI agents for Google Ads workflows. What I walked away with: 🤖 Agents tailored to specific client needs, not generic, off-the-shelf tools 🤖 Automated Quality Score audits, search term analysis & ad copy improvements 🤖 Ready-to-use SOPs I can plug straight into my daily workflow Thank you legends Alfred Simon Bob Meijer Miles McNair for bringing me into this rabbit hole. This is just the beginning 💪
Just leveled up my PPC toolkit by completing the AI Agent Challenge by PPC Mastery, a sprint focused on building and deploying custom AI agents for Google Ads workflows. What I walked away with: 🤖 Agents tailored to specific client needs, not generic, off-the-shelf tools 🤖 Automated Quality Score audits, search term analysis & ad copy improvements 🤖 Ready-to-use SOPs I can plug straight into my daily workflow Thank you legends Alfred Simon Bob Meijer Miles McNair for bringing me into this rabbit hole. This is just the beginning 💪

Jesse Heslinga

Your Google Ads Partner @ Groove Media. I help SMEs generate consistent leads with Google Ads - free action plan in the featured section 👇

AI Agents help me do my work better. The possibilities of Claude Code blow my mind. The past week I have been going down the rabbit hole of AI Agents. I haven’t even scratched the surface, but the potential is there. It requires a complete change in my workflow, but I imagine after a few months of working with it it feels much more comfortable. A few examples what AI did for me: - It analysed 120 days of search terms data in few mins and notified me of  certain gaps within the account - It helped me brainstorm budget allocation between search & performance max campaigns based on context and performance goals - It did a complete competitor analysis, uncovering strengths and weaknesses we can use in our strategy (this would have taken me a full day before) Since it has context on all previous analysis, conversations and the business overview, I don’t need to explain what I want every time. And thanks to PPC OS SOP's, I don’t need to spend hundreds of hours figuring out all this myself. Now, you still need to know your stuff. Sometimes the AI messes up or spits out complete nonsense. You also want a deep understanding of all the context and analysis yourself, so you know when to push the buttons. But it definitely helps me do my work better already. Thanks to Miles McNair, Bob Meijer and Alfred Simon for hosting the workshops in PPC Hub 👏
AI Agents help me do my work better. The possibilities of Claude Code blow my mind. The past week I have been going down the rabbit hole of AI Agents. I haven’t even scratched the surface, but the potential is there. It requires a complete change in my workflow, but I imagine after a few months of working with it it feels much more comfortable. A few examples what AI did for me: - It analysed 120 days of search terms data in few mins and notified me of  certain gaps within the account - It helped me brainstorm budget allocation between search & performance max campaigns based on context and performance goals - It did a complete competitor analysis, uncovering strengths and weaknesses we can use in our strategy (this would have taken me a full day before) Since it has context on all previous analysis, conversations and the business overview, I don’t need to explain what I want every time. And thanks to PPC OS SOP's, I don’t need to spend hundreds of hours figuring out all this myself. Now, you still need to know your stuff. Sometimes the AI messes up or spits out complete nonsense. You also want a deep understanding of all the context and analysis yourself, so you know when to push the buttons. But it definitely helps me do my work better already. Thanks to Miles McNair, Bob Meijer and Alfred Simon for hosting the workshops in PPC Hub 👏

Natalia Kobierska

🚀 Scaling D2C Brands to 7 & 8 figures | Google Ads, Meta, Tik Tok | Performance + Branding | Multi-Channel Strategist | PPC Coach

Still building my AI setup (brain & agents) in public! This week I started feeding my Claude Code with SOP's and skills from the best The PPC Hub. So basically I have business brain and specific AI agents now. Here's what happened: 1️⃣ Search term analysis for a full account. An agent ran a comprehensive analysis across the entire account - not just flagging waste, but identifying n-gram patterns, intent clusters, what's converting, what's bleeding spend with no signal. The kind of analysis I do manually with pivot tables or with script. Done in one go, structured, ready to act on. 2️⃣ Brainstorming for a new client. It helped me think through positioning, angles and hooks from scratch. New client, no history. It asked good questions and came back with a creative direction I wouldn't have got to as fast alone. What I'm realising: My own brain is good at knowing my context - my clients, my frameworks, how I think. The community agents are good at specific, deep tasks. But bear in mind, that any skills you upload - need to be 100% safe. Used together, it's a different kind of leverage. I'm not outsourcing the thinking. I'm still the one deciding what to look at and what to do with the output. I just have my junior by my side. My Claude Code is connected read-only. But the speed from "I need to understand the results" to "here's what I'm doing next" has changed. I have more time to think about the strategy, complex business advisory, creative briefs. Still building. More as I go.
Still building my AI setup (brain & agents) in public! This week I started feeding my Claude Code with SOP's and skills from the best The PPC Hub. So basically I have business brain and specific AI agents now. Here's what happened: 1️⃣ Search term analysis for a full account. An agent ran a comprehensive analysis across the entire account - not just flagging waste, but identifying n-gram patterns, intent clusters, what's converting, what's bleeding spend with no signal. The kind of analysis I do manually with pivot tables or with script. Done in one go, structured, ready to act on. 2️⃣ Brainstorming for a new client. It helped me think through positioning, angles and hooks from scratch. New client, no history. It asked good questions and came back with a creative direction I wouldn't have got to as fast alone. What I'm realising: My own brain is good at knowing my context - my clients, my frameworks, how I think. The community agents are good at specific, deep tasks. But bear in mind, that any skills you upload - need to be 100% safe. Used together, it's a different kind of leverage. I'm not outsourcing the thinking. I'm still the one deciding what to look at and what to do with the output. I just have my junior by my side. My Claude Code is connected read-only. But the speed from "I need to understand the results" to "here's what I'm doing next" has changed. I have more time to think about the strategy, complex business advisory, creative briefs. Still building. More as I go.

Peter Brouwer

Partner in digitale advertising & strategie voor bedrijven & non-profit | Oprichter Adem Agency

This is a milestone for Adem.Agency and myself. Because! Our first employee has officially started! 🙌 What once started as a freelance one-man adventure at the "kitchen table" is slowly growing. And honestly: it feels special to continue building together now. This week we signed the contract (proof in the photo 😄). Very much looking forward to what is to come. More knowledge, more ideas and above all: achieving results together for our beautiful customers. Lars ter Avest welcome to Adem Agency! And a fun fact, we met in the The PPC Hub So Bob & Miles thank you 😄 very much
This is a milestone for Adem.Agency and myself. Because! Our first employee has officially started! 🙌 What once started as a freelance one-man adventure at the "kitchen table" is slowly growing. And honestly: it feels special to continue building together now. This week we signed the contract (proof in the photo 😄). Very much looking forward to what is to come. More knowledge, more ideas and above all: achieving results together for our beautiful customers. Lars ter Avest welcome to Adem Agency! And a fun fact, we met in the The PPC Hub So Bob & Miles thank you 😄 very much

Noah Bosman

Digital consultant SEO & SEA | Freelance Google Ads specialist | AI enthousiast | Af en toe kantoor barista☕️

Today I discovered why I should have used Claude Code for my SEA work much earlier. I'm participating in the AI Agent Challenge week of The PPC Hub and today I started working with Claude Skills. Instruction files that teach Claude how to perform a specific task. No vague AI experiments, but tools that I can use immediately. Shoutout to Miles McNair, Bob Meijer and Alfred Simon for the valuable knowledge they share this week. Top week so far. 🙌 Today I built 👇 two skills for my Google Ads work ⚡ Week-over-week reporting Retrieving data, applying benchmarks, ready-to-use mail for the customer. What normally takes 30 minutes now takes 2 to 3 minutes. 🔍 Pitch audit Vets a prospect's Google Ads account and generates a full audit report, including a priority matrix and concrete recommendations. Handy for when we are in a pitch process at Traffic Builders | Pushing Marketing Boundaries. I've been using Claude Code for a while, but never so directly linked to my daily SEA work. Only now do I see what is possible. Two days left 🎊 Are you also working with AI in your work? Curious what you are experimenting with. 👇
Today I discovered why I should have used Claude Code for my SEA work much earlier. I'm participating in the AI Agent Challenge week of The PPC Hub and today I started working with Claude Skills. Instruction files that teach Claude how to perform a specific task. No vague AI experiments, but tools that I can use immediately. Shoutout to Miles McNair, Bob Meijer and Alfred Simon for the valuable knowledge they share this week. Top week so far. 🙌 Today I built 👇 two skills for my Google Ads work ⚡ Week-over-week reporting Retrieving data, applying benchmarks, ready-to-use mail for the customer. What normally takes 30 minutes now takes 2 to 3 minutes. 🔍 Pitch audit Vets a prospect's Google Ads account and generates a full audit report, including a priority matrix and concrete recommendations. Handy for when we are in a pitch process at Traffic Builders | Pushing Marketing Boundaries. I've been using Claude Code for a while, but never so directly linked to my daily SEA work. Only now do I see what is possible. Two days left 🎊 Are you also working with AI in your work? Curious what you are experimenting with. 👇

Ansgar Max

Google Ads für E-Com ab 5k € Adspend | Profit statt ROAS | Über 65 umgesetzte Projekte | 1:1 Zusammenarbeit

Always look beyond your own bubble... A huge thanks goes to Bob Meijer, Miles McNair, but especially Danique Bras. For Google Ads specialists, the Meta Ads Mastery is a must if you're serious about broadening your skill set.
Always look beyond your own bubble... A huge thanks goes to Bob Meijer, Miles McNair, but especially Danique Bras. For Google Ads specialists, the Meta Ads Mastery is a must if you're serious about broadening your skill set.

Louis Bogdan

Co-founder @ Affirmed.co

Tim Vervoort

AVAILABLE | Marketing & E-commerce Lead | D2C | E-commerce | Digital Marketing | Sharing insights on Marketing and E-Commerce

I’m not a media buyer anymore. But I used to be one. And that background still shapes how I lead today. Because to drive real growth in e-commerce, you can’t just “set strategy.” You have to understand how performance actually works, how the daily optimizations, campaign shifts, and tracking updates connect directly to business results. That’s why, a year ago, I joined PPC Hub, not to get back into the weeds, but to stay sharp on what truly drives profitability in Google Ads and performance marketing. 𝘈𝘯𝘥 𝘪𝘵’𝘴 𝘣𝘦𝘦𝘯 𝘸𝘰𝘳𝘵𝘩 𝘦𝘷𝘦𝘳𝘺 𝘮𝘪𝘯𝘶𝘵𝘦. ✅ Deeper understanding of Google Ads, not from a tactical lens, but from a business impact perspective. ✅ Stronger strategic decisions, knowing what matters (and what doesn’t) when your revenue depends on efficient growth. ✅ Fresh perspective, learning from two of the best in the game, Miles McNair and Bob Meijer, who’ve built PPC Hub into a goldmine for real-world insight. The best marketing leaders understand both the numbers and the nuance behind them. I’m focused on using that full-spectrum view to help e-commerce brands grow smarter, not just faster. Because marketing leadership doesn’t stop at strategy decks. It connects the data, the team, and the business and turns it into results. 𝗜’𝗺 𝗰𝘂𝗿𝗿𝗲𝗻𝘁𝗹𝘆 𝗹𝗼𝗼𝗸𝗶𝗻𝗴 𝗳𝗼𝗿 𝗮 𝗻𝗲𝘄 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆, where I can bridge strategy, leadership, and data-driven growth to make real impact. #ecommerce #marketing #leadership #growth #ppchub #googleads #strategy
I’m not a media buyer anymore. But I used to be one. And that background still shapes how I lead today. Because to drive real growth in e-commerce, you can’t just “set strategy.” You have to understand how performance actually works, how the daily optimizations, campaign shifts, and tracking updates connect directly to business results. That’s why, a year ago, I joined PPC Hub, not to get back into the weeds, but to stay sharp on what truly drives profitability in Google Ads and performance marketing. 𝘈𝘯𝘥 𝘪𝘵’𝘴 𝘣𝘦𝘦𝘯 𝘸𝘰𝘳𝘵𝘩 𝘦𝘷𝘦𝘳𝘺 𝘮𝘪𝘯𝘶𝘵𝘦. ✅ Deeper understanding of Google Ads, not from a tactical lens, but from a business impact perspective. ✅ Stronger strategic decisions, knowing what matters (and what doesn’t) when your revenue depends on efficient growth. ✅ Fresh perspective, learning from two of the best in the game, Miles McNair and Bob Meijer, who’ve built PPC Hub into a goldmine for real-world insight. The best marketing leaders understand both the numbers and the nuance behind them. I’m focused on using that full-spectrum view to help e-commerce brands grow smarter, not just faster. Because marketing leadership doesn’t stop at strategy decks. It connects the data, the team, and the business and turns it into results. 𝗜’𝗺 𝗰𝘂𝗿𝗿𝗲𝗻𝘁𝗹𝘆 𝗹𝗼𝗼𝗸𝗶𝗻𝗴 𝗳𝗼𝗿 𝗮 𝗻𝗲𝘄 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝘆, where I can bridge strategy, leadership, and data-driven growth to make real impact. #ecommerce #marketing #leadership #growth #ppchub #googleads #strategy

Maria Fernanda CHANG

Google Ads Specialist & Data Expert for DTC brands looking to level up their business.

One workshop. One framework. Total mindset shift. Danique Bras breakdown of CCC framework made Meta Ads finally make sense. Ready for the full deep dive inside The PPC Hub.
One workshop. One framework. Total mindset shift. Danique Bras breakdown of CCC framework made Meta Ads finally make sense. Ready for the full deep dive inside The PPC Hub.

Dávid Kamarás

I help e-commerce businesses scale profitably with paid traffic

Upskilling together with experienced digital marketers like Danique, Bob and fellow The PPC Hubbers on advanced Meta Ads tactics, the CCC-Framework and so much more. So much value and fun. 😊
Upskilling together with experienced digital marketers like Danique, Bob and fellow The PPC Hubbers on advanced Meta Ads tactics, the CCC-Framework and so much more. So much value and fun. 😊

Noah Bosman

Digital consultant SEO | Freelance Google Ads specialist | Af en toe kantoor barista☕️

Everyone has a community these days. Or a course. Or both. And honestly: I get it. It sounds good. – Start a Slack group – Come up with a name with "Academy" or "Mastermind" – Sell access for €997 And you're done. Until you're in it. Then suddenly it is very quiet. – Last post: 3 months ago – Course modules that date back to the pre-GA4 era – "Monthly live Q&A's" that never happen – And when you ask a question, it remains deafeningly silent By the time you realize this, your money is long gone. And support? Untraceable. Just like the promise of "community." In my role as an SEO and SEA specialist at Traffic Builders | Pushing Marketing Boundaries, I see every day how valuable real substantive knowledge sharing is. And that's exactly what you'll find in these two communities: 🔹 The PPC Hub of Miles McNair and Bob Meijer – for anyone who is serious about PPC or wants to get started. This community is really chock-full of golden content and also very clearly broken down so that you can easily find what you need 🔹 SEO Brain Community of Jeroen Stikkelorum – Very active, and for a tenner a month you are already an SEO friend. You get access to top-quality masterclasses and a T-shirt that every SEO geek will be proud to wear at every event. Neither of these communities is hot air, but simply: ✅ Good questions and smart discussions ✅ Relevant and up-to-date content ✅ Colleagues who understand you and really help you But the best part? The offline connections. Community days. Events. Just sparring without a screen in between. That is often where the most value lies. So no, I'm not anti-community. I'm just pro-good community. And these two are definitely my favorite. As a marketer, what else do you think is a really valuable community?
Everyone has a community these days. Or a course. Or both. And honestly: I get it. It sounds good. – Start a Slack group – Come up with a name with "Academy" or "Mastermind" – Sell access for €997 And you're done. Until you're in it. Then suddenly it is very quiet. – Last post: 3 months ago – Course modules that date back to the pre-GA4 era – "Monthly live Q&A's" that never happen – And when you ask a question, it remains deafeningly silent By the time you realize this, your money is long gone. And support? Untraceable. Just like the promise of "community." In my role as an SEO and SEA specialist at Traffic Builders | Pushing Marketing Boundaries, I see every day how valuable real substantive knowledge sharing is. And that's exactly what you'll find in these two communities: 🔹 The PPC Hub of Miles McNair and Bob Meijer – for anyone who is serious about PPC or wants to get started. This community is really chock-full of golden content and also very clearly broken down so that you can easily find what you need 🔹 SEO Brain Community of Jeroen Stikkelorum – Very active, and for a tenner a month you are already an SEO friend. You get access to top-quality masterclasses and a T-shirt that every SEO geek will be proud to wear at every event. Neither of these communities is hot air, but simply: ✅ Good questions and smart discussions ✅ Relevant and up-to-date content ✅ Colleagues who understand you and really help you But the best part? The offline connections. Community days. Events. Just sparring without a screen in between. That is often where the most value lies. So no, I'm not anti-community. I'm just pro-good community. And these two are definitely my favorite. As a marketer, what else do you think is a really valuable community?

Erica An

Freelance Google Ads Specialist

I stumbled upon the PPC Hub/PPC Mastery when looking for some courses to upskill. I had been working in Google Ads space for a few years but with other jobs and family responsibilities, I always felt as though I wasn't doing a very good job. I had a hard time keeping up with things that are always changing and in the first course I completed elsewhere, I think I missed a lot of key information (it's possible that's because I did it sleep deprived with a new baby!). Anyway, I know I wasn't doing a great job with the couple of clients I had, but there was opportunity for more so I booked in for the Masterclass in 2024 and joined the PPC Hub later that year - BEST INVESTMENT I HAVE EVER MADE!!!! My knowledge and skills improved rapidly and I could see it in the results my clients were getting and the transparency with which they were able to see results, thanks to a proper conversion tracking set up. My confidence also skyrocketed and I was able to land a great client as a result, which I've helped to attain a 1200% ROI recently. I'm also able to provide so much more value to clients - landing page set up/suggestions, general marketing recommendations, testing within Google Ads, etc. There is always someone to answer a question I have, which is a massive deal as for so long I've been trying to figure everything out on my own (not fun!). Google Ads management is now my primary source of income and I'm so grateful for the courses, templates, videos, webinars, resources and the community that the PPC Hub provides. It's a no-brainer recommendation for me, for anyone in this space that wants to improve how they operate and to stay ahead of the ever-changing PPC landscape. Absolutely worth it!
I stumbled upon the PPC Hub/PPC Mastery when looking for some courses to upskill. I had been working in Google Ads space for a few years but with other jobs and family responsibilities, I always felt as though I wasn't doing a very good job. I had a hard time keeping up with things that are always changing and in the first course I completed elsewhere, I think I missed a lot of key information (it's possible that's because I did it sleep deprived with a new baby!). Anyway, I know I wasn't doing a great job with the couple of clients I had, but there was opportunity for more so I booked in for the Masterclass in 2024 and joined the PPC Hub later that year - BEST INVESTMENT I HAVE EVER MADE!!!! My knowledge and skills improved rapidly and I could see it in the results my clients were getting and the transparency with which they were able to see results, thanks to a proper conversion tracking set up. My confidence also skyrocketed and I was able to land a great client as a result, which I've helped to attain a 1200% ROI recently. I'm also able to provide so much more value to clients - landing page set up/suggestions, general marketing recommendations, testing within Google Ads, etc. There is always someone to answer a question I have, which is a massive deal as for so long I've been trying to figure everything out on my own (not fun!). Google Ads management is now my primary source of income and I'm so grateful for the courses, templates, videos, webinars, resources and the community that the PPC Hub provides. It's a no-brainer recommendation for me, for anyone in this space that wants to improve how they operate and to stay ahead of the ever-changing PPC landscape. Absolutely worth it!

Karlo Nota

For e-commerce brands: profitable Google Ads in 90 days

From idea → first session: Ecom Profit Leaders mastermind is live! 🔥 Where it all started As a self-employed person, I was given a lot of freedom, but the downside: no colleagues to spar with or learn from. That's why I eventually wanted to start a collective with like-minded freelancers in my field. The opportunity At the end of August, Miles McNair placed a call in the The PPC Hub for Mastermind Leaders. I immediately sent him a DM. This was exactly what I was looking for. The process • Mastermind course followed • Written my appeal • Actively recruited myself Result Within a month, I had four strong candidates. Who this mastermind is for - Freelance PPC specialists (NL), 3+ years of experience - Focus on e-commerce - Profit-first work (POAS), want to grow & scale - Actively contribute and keep each other accountable What we do • Discuss customer cases • Exchange strategies and ideas •Accountability • Confidential, high-value setting Purpose Structurally building profitable and scalable growth for our customers. Last Thursday we had our first meeting. Thankful 🙏 Thanks to Miles McNair and Bob Meijer for initiating and facilitating. And Jochem Jacobs, Vincent van Pareren and Mark van der Eng for participating. Do you want to join our Ecom Profit Leaders mastermind? Reply with 'Mastermind' in the comments 👇 Note: only for PPC Hub members! —-- I help webshops advertise profitably with Google Ads within 90 days. 📩 Want to know more? Feel free to send me a DM.
From idea → first session: Ecom Profit Leaders mastermind is live! 🔥 Where it all started As a self-employed person, I was given a lot of freedom, but the downside: no colleagues to spar with or learn from. That's why I eventually wanted to start a collective with like-minded freelancers in my field. The opportunity At the end of August, Miles McNair placed a call in the The PPC Hub for Mastermind Leaders. I immediately sent him a DM. This was exactly what I was looking for. The process • Mastermind course followed • Written my appeal • Actively recruited myself Result Within a month, I had four strong candidates. Who this mastermind is for - Freelance PPC specialists (NL), 3+ years of experience - Focus on e-commerce - Profit-first work (POAS), want to grow & scale - Actively contribute and keep each other accountable What we do • Discuss customer cases • Exchange strategies and ideas •Accountability • Confidential, high-value setting Purpose Structurally building profitable and scalable growth for our customers. Last Thursday we had our first meeting. Thankful 🙏 Thanks to Miles McNair and Bob Meijer for initiating and facilitating. And Jochem Jacobs, Vincent van Pareren and Mark van der Eng for participating. Do you want to join our Ecom Profit Leaders mastermind? Reply with 'Mastermind' in the comments 👇 Note: only for PPC Hub members! —-- I help webshops advertise profitably with Google Ads within 90 days. 📩 Want to know more? Feel free to send me a DM.

Daniel Ovitz

CEO | Co-founder @ Intentio Agency & Solution Engineer @ Expanly

It was an incredibly nice event! No sales pitches, which is very rare for a seminar. To all those who do SEMs, by all means join the PPC Hub community if you want to stay at the forefront of your skills! 💪
It was an incredibly nice event! No sales pitches, which is very rare for a seminar. To all those who do SEMs, by all means join the PPC Hub community if you want to stay at the forefront of your skills! 💪

Jonny Swift

B2B Freelance PPC Consultant | Build Your Business With Paid Ads

And we’re off! First day full-time freelance. Using the early days to advance my skills using The PPC Hub and improving my existing clients’ accounts. If anyone fancies a chat on how they can gain more leads or sales to their business, send me a message. B2B only!
And we’re off! First day full-time freelance. Using the early days to advance my skills using The PPC Hub and improving my existing clients’ accounts. If anyone fancies a chat on how they can gain more leads or sales to their business, send me a message. B2B only!

Karlo Nota

Freelance PPC Expert @ Digital Karlito

I had been following these legends (Miles and Bob) for a while before joining the PPC Hub. I had already purchased some of their courses and audit templates, and the value I got from those alone convinced me immediately. When I became a freelancer and wanted to deepen my PPC knowledge, joining the Hub felt like a natural next step. And to this day, I'm so glad I did. Even with six years of experience in the field, my knowledge grew exponentially. That allowed me to deliver significantly more value to my clients, which led to longer-lasting collaborations. I'm very grateful for everything Miles and Bob have put into this community and it’s only getting better. Yes, it may be a serious investment, but if you’re serious about growing as a PPC specialist, it’s absolutely worth it. Hope to see you inside the Hub soon!
I had been following these legends (Miles and Bob) for a while before joining the PPC Hub. I had already purchased some of their courses and audit templates, and the value I got from those alone convinced me immediately. When I became a freelancer and wanted to deepen my PPC knowledge, joining the Hub felt like a natural next step. And to this day, I'm so glad I did. Even with six years of experience in the field, my knowledge grew exponentially. That allowed me to deliver significantly more value to my clients, which led to longer-lasting collaborations. I'm very grateful for everything Miles and Bob have put into this community and it’s only getting better. Yes, it may be a serious investment, but if you’re serious about growing as a PPC specialist, it’s absolutely worth it. Hope to see you inside the Hub soon!

Niku Mandal

My Superpower is Google Ads⚡| Paid Media Specialist for D2C, E-Commerce, and Ed-tech brands | Learner for life 📚

“Am I really doing good work?” I keep asking myself this every day. Most of the time, I don’t get any answer from myself. But when I receive something like this from the people I work with, it gives me reasons to believe in my work and myself.💖 I have been working with Nick for the past three months after we met in the PPC Hub, and during this time, not even for a single moment did I feel that I was working with someone senior to me. We have the same vibe, similar goals for our PPC career and what we want to do in the industry.🫱🏽‍🫲🏾 In one line, “I am having fun!😁” Thank you for your kind words, Nick Ofman! Looking forward to doing some more crazy stuff together.🚀 Shoutout to The PPC Hub. Thanks, Miles and Bob, for creating this community.😊 I will always be grateful for the PPC Hub. I am glad that I joined.🙏🏽 #googleads #theppchub
“Am I really doing good work?” I keep asking myself this every day. Most of the time, I don’t get any answer from myself. But when I receive something like this from the people I work with, it gives me reasons to believe in my work and myself.💖 I have been working with Nick for the past three months after we met in the PPC Hub, and during this time, not even for a single moment did I feel that I was working with someone senior to me. We have the same vibe, similar goals for our PPC career and what we want to do in the industry.🫱🏽‍🫲🏾 In one line, “I am having fun!😁” Thank you for your kind words, Nick Ofman! Looking forward to doing some more crazy stuff together.🚀 Shoutout to The PPC Hub. Thanks, Miles and Bob, for creating this community.😊 I will always be grateful for the PPC Hub. I am glad that I joined.🙏🏽 #googleads #theppchub

Kenza Abounayme 🍉

Converting Google Ads clicks into revenue for SaaS SMEs 💻

Another week, another call with a PPC specialist. Since I started joining random matching calls through The PPC Hub, I've felt less lonely in my Google Ads journey. I get energy from meeting people. And while I often feel lazy or anxious before meeting a new person, I'm always grateful for putting myself out there and networking. Thanks for the call, Maximilian! It was great getting to know you.
Another week, another call with a PPC specialist. Since I started joining random matching calls through The PPC Hub, I've felt less lonely in my Google Ads journey. I get energy from meeting people. And while I often feel lazy or anxious before meeting a new person, I'm always grateful for putting myself out there and networking. Thanks for the call, Maximilian! It was great getting to know you.

Relu Brebeanu

🐠🍔 Digital Marketing Specialist | PPC, Lead Gen, & E-Commerce | Data-Driven Growth & Scalable Campaign Strategy

Quite a nice milestone to celebrate! 🥳 I’m happy to share that I’ve completed the Google Ads Success Path certification. After many hours spent following the lessons, I can confidently say this has been one of the most valuable resources in my journey as a performance marketer. Huge thanks to Bob Meijer and Miles McNair for putting together such a well-structured and insightful course. I find myself returning to the content often, as it continues to provide clarity and value in my day-to-day work. This is just the beginning. I’m excited to explore more of what the The PPC Hub has to offer and to contribute back to the community. If you’re serious about PPC and growing in this field, I can’t recommend the Success Path enough.
Quite a nice milestone to celebrate! 🥳 I’m happy to share that I’ve completed the Google Ads Success Path certification. After many hours spent following the lessons, I can confidently say this has been one of the most valuable resources in my journey as a performance marketer. Huge thanks to Bob Meijer and Miles McNair for putting together such a well-structured and insightful course. I find myself returning to the content often, as it continues to provide clarity and value in my day-to-day work. This is just the beginning. I’m excited to explore more of what the The PPC Hub has to offer and to contribute back to the community. If you’re serious about PPC and growing in this field, I can’t recommend the Success Path enough.

Stuart Posternak

Sr. Marketing Strategist @ Eden

I doubled my salary in less than a year thanks to The PPC Hub!

Andrew Ganesh

Search Specialist for service businesses

My clients trust me more as their marketing partner.

Sandra (Sandi) Walsh

Owner Sandbar Solutions

The Google Ads Success Path is phenomenal, jam-packed with valuable knowledge as well as 'walkthroughs' to help with implementation. It's not for the fainthearted, and takes a LOT of commitment and time to complete. I will undoubtedly be returning again and again to many of the lessons and the practical steps in future. The ChatGPT prompts are exceptional, and I've used a number of them already with outstanding results. In the current climate of never-ending changes to the PPC landscape, this course is essential and I highly recommend it.
The Google Ads Success Path is phenomenal, jam-packed with valuable knowledge as well as 'walkthroughs' to help with implementation. It's not for the fainthearted, and takes a LOT of commitment and time to complete. I will undoubtedly be returning again and again to many of the lessons and the practical steps in future. The ChatGPT prompts are exceptional, and I've used a number of them already with outstanding results. In the current climate of never-ending changes to the PPC landscape, this course is essential and I highly recommend it.

Sandra Walsh

Freelance Google Ads Strategist | Helping SMEs grow with effective PPC | Sandbar Solutions | Member of PPC Hub & (soon to be launched) From Ads to AI

Finally! I’ve just completed the Google Ads Success Path from The PPC Hub, and what a journey it’s been (literally and figuratively!). I started the course back in January, for the first live session, on our narrowboat moored near Derby, just before flying out to New Zealand for two months. Cue the early mornings, late nights, and juggling studying with client work while catching up with friends and family (our gorgeous 3-year-old kiwi grandson primarily!). Not forgetting enjoying the café and beach culture on the stunning East Coast of the North Island! By the time the course wrapped up in mid-April, I was in China for two and a half weeks visiting my youngest daughter, and already a bit behind on the modules. No working there, laptop remained closed, just enjoying countless incredible experiences. Then came the launch of my fully freelancing new business, Sandbar Solutions, on 1st May. So yes, it’s taken me longer than planned, but I was absolutely determined to finish, and I’m so glad I did. This course is outstanding. It goes far beyond the basics, with deep dives into: ✅ Goal setting & strategy ✅ Conversion tracking & GTM ✅ Search & PMax campaign mastery ✅ Bids, budgets & account structure ✅ Landing page optimisation … and more. The live walkthroughs from Miles McNair and Bob Meijer were brilliant, and their Custom GPTs are now part of my daily workflow. They’ve saved me hours and levelled up my work with clients. The fantastic templates for everything you can imagine that could be useful as a PPC Lead Gen specialist. It’s not a course for the fainthearted, but if you’re serious about Google Ads, I reckon this course is essential. Massive thanks to Bob and Miles for creating something so impactful. 🙌 #GoogleAds #PPC #DigitalMarketing #PPCMastery #SmallBusinessMarketing #ContinuousProfessionalDevelopment #SandbarSolutions #lifelonglearning #achievement
Finally! I’ve just completed the Google Ads Success Path from The PPC Hub, and what a journey it’s been (literally and figuratively!). I started the course back in January, for the first live session, on our narrowboat moored near Derby, just before flying out to New Zealand for two months. Cue the early mornings, late nights, and juggling studying with client work while catching up with friends and family (our gorgeous 3-year-old kiwi grandson primarily!). Not forgetting enjoying the café and beach culture on the stunning East Coast of the North Island! By the time the course wrapped up in mid-April, I was in China for two and a half weeks visiting my youngest daughter, and already a bit behind on the modules. No working there, laptop remained closed, just enjoying countless incredible experiences. Then came the launch of my fully freelancing new business, Sandbar Solutions, on 1st May. So yes, it’s taken me longer than planned, but I was absolutely determined to finish, and I’m so glad I did. This course is outstanding. It goes far beyond the basics, with deep dives into: ✅ Goal setting & strategy ✅ Conversion tracking & GTM ✅ Search & PMax campaign mastery ✅ Bids, budgets & account structure ✅ Landing page optimisation … and more. The live walkthroughs from Miles McNair and Bob Meijer were brilliant, and their Custom GPTs are now part of my daily workflow. They’ve saved me hours and levelled up my work with clients. The fantastic templates for everything you can imagine that could be useful as a PPC Lead Gen specialist. It’s not a course for the fainthearted, but if you’re serious about Google Ads, I reckon this course is essential. Massive thanks to Bob and Miles for creating something so impactful. 🙌 #GoogleAds #PPC #DigitalMarketing #PPCMastery #SmallBusinessMarketing #ContinuousProfessionalDevelopment #SandbarSolutions #lifelonglearning #achievement

Brendan Christie

Google Ads Expert | AI Enthusiast

Worth every cent! Have loved being part of the PPC hub the last few years!

Maarten de Goede

I fuel E-Commerce Growth with Proven Google & Meta Ads Strategies 🔥

Last week I obtained my 'Google Ads Success Path' certificate at PPC Mastery A course with more than 31 hours of video material and various live sessions in which Bob Meijer and Miles McNair go through all facets of Google Ads in great detail, showing exactly how to achieve success with Google Ads in 2025. It goes very deep into bidding and budget strategies, conversion tracking, Search, Shopping and Performance Max, among others. For example, it goes into detail how to consolidate Search campaigns into a very limited number of campaigns with a limited number of adgroups. By simplifying campaigns, you give Google's AI more room to find the right customers for you. I am currently testing this with an American Ecommerce party, and see 25% more conversions in the 1st week with this experiment! The course also goes deep into creating landing pages. How to ensure that your offer is well presented, and that the landing page is set up in such a way that it generates conversions (leads/purchases). Because no matter how well a Google ads campaign is set up, if the landing page is not good, you still won't get any results. The 1st tests I set up with landing pages are already yielding promising results for 2 customers! Wondering if you are getting the most out of your Google Ads campaigns? Schedule an appointment via the link on my profile and we'll look at it together.
Last week I obtained my 'Google Ads Success Path' certificate at PPC Mastery A course with more than 31 hours of video material and various live sessions in which Bob Meijer and Miles McNair go through all facets of Google Ads in great detail, showing exactly how to achieve success with Google Ads in 2025. It goes very deep into bidding and budget strategies, conversion tracking, Search, Shopping and Performance Max, among others. For example, it goes into detail how to consolidate Search campaigns into a very limited number of campaigns with a limited number of adgroups. By simplifying campaigns, you give Google's AI more room to find the right customers for you. I am currently testing this with an American Ecommerce party, and see 25% more conversions in the 1st week with this experiment! The course also goes deep into creating landing pages. How to ensure that your offer is well presented, and that the landing page is set up in such a way that it generates conversions (leads/purchases). Because no matter how well a Google ads campaign is set up, if the landing page is not good, you still won't get any results. The 1st tests I set up with landing pages are already yielding promising results for 2 customers! Wondering if you are getting the most out of your Google Ads campaigns? Schedule an appointment via the link on my profile and we'll look at it together.

Sarah Brocker

Head of Google Ads | Digital Marketing

I'm so proud of this achievement! It's basically a mini degree in Google Ads. The PPC Mastery courses take things to the next level, offering deep insights into everything from goal setting and conversion tracking to bids, budgets, Search, Shopping, Performance Max, and landing page fundamentals. A huge thank you to Miles McNair and Bob Meijer– your courses are truly outstanding!
I'm so proud of this achievement! It's basically a mini degree in Google Ads. The PPC Mastery courses take things to the next level, offering deep insights into everything from goal setting and conversion tracking to bids, budgets, Search, Shopping, Performance Max, and landing page fundamentals. A huge thank you to Miles McNair and Bob Meijer– your courses are truly outstanding!

Anton Bekenkamp

Passionate about growing brands using digital marketing | Label Digital | ex-Swapfiets | Performance Marketing

🎉 After 40+ hours of video content, weekly workshops, and a lot of late-night note-taking… I’m proud to say I completed the Google Ads Success Path! Over the past few months, I deep-dived into much more than just Google Ads: ✅ Offer optimization ✅ Goal setting & KPI frameworks ✅ Conversion tracking ✅ Landing page strategy ✅ And of course, advanced Google Ads tactics that actually move the needle Huge thanks to the legends Bob Meijer & Miles McNair for building this extensive course and providing the community around it. It's truly something else. And a big shoutout to my buddy Jeroen Stalenhoef as well for our weekly calls. We chatted not just about the course, but about our wins, struggles, and growth as freelancers. And of course had some good laughs ;-) I’m already implementing some of the tactics for my clients and can't wait to apply more of the learnings in the coming months.
🎉 After 40+ hours of video content, weekly workshops, and a lot of late-night note-taking… I’m proud to say I completed the Google Ads Success Path! Over the past few months, I deep-dived into much more than just Google Ads: ✅ Offer optimization ✅ Goal setting & KPI frameworks ✅ Conversion tracking ✅ Landing page strategy ✅ And of course, advanced Google Ads tactics that actually move the needle Huge thanks to the legends Bob Meijer & Miles McNair for building this extensive course and providing the community around it. It's truly something else. And a big shoutout to my buddy Jeroen Stalenhoef as well for our weekly calls. We chatted not just about the course, but about our wins, struggles, and growth as freelancers. And of course had some good laughs ;-) I’m already implementing some of the tactics for my clients and can't wait to apply more of the learnings in the coming months.

Bert Teeninga

Digital Marketeer & Freelance SEA Specialist

Just wrapped up the Google Ads Success Path – a course that goes far beyond the standard Google certifications. Packed with the latest strategies, actionable insights, and a clear focus on real results in a fast-changing ad landscape. No fluff – just what works (and not just for Google’s bottom line 😉). Since early 2024, I’ve been a proud member of the PPC Mastery Hub – hands down one of the best investments in my professional growth. Shoutout to Bob Meijer and Miles McNair for building such a sharp, no-nonsense program. It contributes to sharper insights, smarter decisions, and stronger performance 🚀
Just wrapped up the Google Ads Success Path – a course that goes far beyond the standard Google certifications. Packed with the latest strategies, actionable insights, and a clear focus on real results in a fast-changing ad landscape. No fluff – just what works (and not just for Google’s bottom line 😉). Since early 2024, I’ve been a proud member of the PPC Mastery Hub – hands down one of the best investments in my professional growth. Shoutout to Bob Meijer and Miles McNair for building such a sharp, no-nonsense program. It contributes to sharper insights, smarter decisions, and stronger performance 🚀

Louise Verschelden

Digital Marketing Expert bij We Are Digital

Just completed the Google Ads Success Path training by the PPC HUB! 🙌 This program dove deep into all the fundamentals needed to truly master Google Ads, and I’m feeling inspired and motivated to start putting the learnings into practice. 🎯 The goal? To deliver the best possible results for our amazing clients at We Are Digital and Propaganda Group. Massive thanks to Bob Meijer and Miles McNair for putting together such a comprehensive and insightful training. To all my fellow Google Ads specialists here on LinkedIn: if you’re looking to sharpen your skills and grow within an inspiring community, I highly recommend checking out the PPC HUB. 🌐
Just completed the Google Ads Success Path training by the PPC HUB! 🙌 This program dove deep into all the fundamentals needed to truly master Google Ads, and I’m feeling inspired and motivated to start putting the learnings into practice. 🎯 The goal? To deliver the best possible results for our amazing clients at We Are Digital and Propaganda Group. Massive thanks to Bob Meijer and Miles McNair for putting together such a comprehensive and insightful training. To all my fellow Google Ads specialists here on LinkedIn: if you’re looking to sharpen your skills and grow within an inspiring community, I highly recommend checking out the PPC HUB. 🌐

Lucien de Sévaux

Google Ads Specialist bij Mantel!

With PPC Mastery 's Google Ads Success Path, I have gained knowledge again and taken steps to continue to develop myself. What an incredible value again. Miles McNair and Bob Meijer, kudos for this brilliant (and amazingly compact) knowledge bomb that makes my membership of the PPC Hub worth 100% again.
With PPC Mastery 's Google Ads Success Path, I have gained knowledge again and taken steps to continue to develop myself. What an incredible value again. Miles McNair and Bob Meijer, kudos for this brilliant (and amazingly compact) knowledge bomb that makes my membership of the PPC Hub worth 100% again.

Andrew BECCAERT

Google Ads Expert 🚀| Lead Generation Specialist 🔥| Ready to skyrocket your conversions?

After months of training, the Google Ads Success Path is finally completed! It’s been a while since I took a course that truly taught me something new (and less new but great reminders 😉) about Google Ads, but this one absolutely delivered. Shout out to Bob Meijer & Miles McNair, it was so much content in there. I can only imagine the effort it took to create it. Thanks a lot guys 🚀
After months of training, the Google Ads Success Path is finally completed! It’s been a while since I took a course that truly taught me something new (and less new but great reminders 😉) about Google Ads, but this one absolutely delivered. Shout out to Bob Meijer & Miles McNair, it was so much content in there. I can only imagine the effort it took to create it. Thanks a lot guys 🚀

Andreea Pătcaș

Managing Partner | Performance-driven marketing strategist excelling in SEO, Google Ads & Advanced Conversion Tracking

🎓 Just completed the Google Ads Success Path program! 3 months, over 40 hours of self-paced learning, and weekly live Q&A sessions later, I’m proud to share this new milestone. 🙌 This course, guided by industry experts Bob Meijer and Miles McNair, has equipped me with the latest insights and strategies in online advertising. 📈 This wasn’t just another certification. It was an experience filled with strategic insights, hands-on techniques, and ideas I’ve already started applying across our client accounts at MDA Digital. What made this course truly stand out? 💡 The mix of structure and flexibility - learn at your own pace, but with expert guidance each week. 🌍 The global PPC Hub community - connecting with other specialists, exchanging ideas, solving challenges together. I genuinely believe being part of such a network is essential if you work in paid media. Whether you're a beginner or a seasoned Google Ads pro, I highly recommend this course and community. 💬 Drop by the comments - I’ll leave the PPC Hub link there if you're curious! #GoogleAds #PPC #DigitalMarketing #PPCcommunity #GoogleAdsTraining #MDAagency #PerformanceMarketing #PaidMedia #ContinuousLearning #SuccessPath #Certification
🎓 Just completed the Google Ads Success Path program! 3 months, over 40 hours of self-paced learning, and weekly live Q&A sessions later, I’m proud to share this new milestone. 🙌 This course, guided by industry experts Bob Meijer and Miles McNair, has equipped me with the latest insights and strategies in online advertising. 📈 This wasn’t just another certification. It was an experience filled with strategic insights, hands-on techniques, and ideas I’ve already started applying across our client accounts at MDA Digital. What made this course truly stand out? 💡 The mix of structure and flexibility - learn at your own pace, but with expert guidance each week. 🌍 The global PPC Hub community - connecting with other specialists, exchanging ideas, solving challenges together. I genuinely believe being part of such a network is essential if you work in paid media. Whether you're a beginner or a seasoned Google Ads pro, I highly recommend this course and community. 💬 Drop by the comments - I’ll leave the PPC Hub link there if you're curious! #GoogleAds #PPC #DigitalMarketing #PPCcommunity #GoogleAdsTraining #MDAagency #PerformanceMarketing #PaidMedia #ContinuousLearning #SuccessPath #Certification

Fumnanya Agbimson

Campaign Manager at TripLog

What stands out is the quality

George Clements

Founder at Click Spring Advertising

My team and I have gotten tremendous value from The PPC Hub!

Thanasis Toumpis

Digital Marketing Executive @ SLEED

Before joining The PPC Hub, I often found myself struggling with keeping up with the latest strategies and optimizing my campaigns effectively. The world of Google Ads is always evolving, and it can feel overwhelming at times. The PPC Hub has been a game-changer for me. I've found a community of experts who are always ready to share advice and best practices. No matter the question I have, there's always someone with an insightful answer, and the resources available are second to none. If you're serious about mastering Google Ads and want a supportive network to help you stay at the top of your game, The PPC Hub is where you need to be. It's more than just a resource hub; it's a community that truly helps you excel.
Before joining The PPC Hub, I often found myself struggling with keeping up with the latest strategies and optimizing my campaigns effectively. The world of Google Ads is always evolving, and it can feel overwhelming at times. The PPC Hub has been a game-changer for me. I've found a community of experts who are always ready to share advice and best practices. No matter the question I have, there's always someone with an insightful answer, and the resources available are second to none. If you're serious about mastering Google Ads and want a supportive network to help you stay at the top of your game, The PPC Hub is where you need to be. It's more than just a resource hub; it's a community that truly helps you excel.

Pat Assad

PPC Specialist - Azura Marketing Inc.

PPC Mastery has been a game-changer for my PPC strategy, especially as an experienced Google Ads Specialist. The exclusive membership offers unparalleled access to advanced insights and a global community of top-tier professionals. By staying up-to-date with the latest developments and learning alongside peers, I've been able to consistently outperform my competition and deliver exceptional results!

PPC Mastery has been a game-changer for my PPC strategy, especially as an experienced Google Ads Specialist. The exclusive membership offers unparalleled access to advanced insights and a global community of top-tier professionals. By staying up-to-date with the latest developments and learning alongside peers, I've been able to consistently outperform my competition and deliver exceptional results!

Karin Fabricius

SEA specialist at eWings

My knowledge has grown expontentially through the course in the PPC hub. I am also able to apply it in practice and my value to the agency i work for has increased significantly. If your serious about your career as an SEA specialist, join us!
My knowledge has grown expontentially through the course in the PPC hub. I am also able to apply it in practice and my value to the agency i work for has increased significantly. If your serious about your career as an SEA specialist, join us!

Jakub Huml
PPC HUB is a gamechanger. It's great to connect with like-minded people who have the same goal. We can pass on knowhow or help with a particular problem. Their courses are at a great level and I've been able to take my clients to another level because of them. They can even teach you to think about a campaign or its structure that you would never have thought of. I joined the group because I had attended various conferences, but I never took away what I did from PPC Hub. If you're hesitant about investing, I can only recommend that you go for it. Translated with DeepL.com (free version)
PPC HUB is a gamechanger. It's great to connect with like-minded people who have the same goal. We can pass on knowhow or help with a particular problem. Their courses are at a great level and I've been able to take my clients to another level because of them. They can even teach you to think about a campaign or its structure that you would never have thought of. I joined the group because I had attended various conferences, but I never took away what I did from PPC Hub. If you're hesitant about investing, I can only recommend that you go for it. Translated with DeepL.com (free version)

Adriaan Dekker

Freelance Google Ads Specialist

I was one of the first Founding Members of The PPC Hub and I did not regret joining.

Justin Higgins

Founder, Sparks & Recs

The PPC Hub has been an invaluable resource to keep up to speed on the latest changes, and especially to brush up on areas I'm not actively working with otherwise (i.e. Performance Max). Plus the community is great, and it helps a lot to be able to talk with and share questions and knowledge from other people in the field. Highly recommended!
The PPC Hub has been an invaluable resource to keep up to speed on the latest changes, and especially to brush up on areas I'm not actively working with otherwise (i.e. Performance Max). Plus the community is great, and it helps a lot to be able to talk with and share questions and knowledge from other people in the field. Highly recommended!

Maurizio Wys

Digital Marketing Manager @ yawave

The best course investment I've ever made. At first I was unsure if it was worth the price, but Miles and Bob exceeded my expectations. Highly recommended for anyone in the PPC industry. In addition to the extensive courses and workshops, the platform offers an active and supportive community where people help each other. I have just renewed for another year. An absolute no-brainer.
The best course investment I've ever made. At first I was unsure if it was worth the price, but Miles and Bob exceeded my expectations. Highly recommended for anyone in the PPC industry. In addition to the extensive courses and workshops, the platform offers an active and supportive community where people help each other. I have just renewed for another year. An absolute no-brainer.

Andrea Dalla Rossa

Google Ads Specialist

The community helped me get hired in my new agency job!

Robin Hendriksen

Freelance Google Ads Specialist

I landed a new client within 30 days of joining!

Thomas Eccel

Google Ads Expert

It’s an awesome PPC community to be in.

Ramial Aqeel

Freelance Google Ads PPC Expert | I Help Businesses Scale With Digital Marketing Strategies

Imagine a mini-degree in Google Ads. This is exactly what this is. So pleased (and proud) to complete the Google Ads Success Path by Bob & Miles from PPC Mastery 3 Months of pure learnings across key areas in Google Ads. Safe to say, the value is absolutely insane. So excited to see what's next from these guys. The PPC Hub enrolment opens again on 23rd April, Don't sleep on it!
Imagine a mini-degree in Google Ads. This is exactly what this is. So pleased (and proud) to complete the Google Ads Success Path by Bob & Miles from PPC Mastery 3 Months of pure learnings across key areas in Google Ads. Safe to say, the value is absolutely insane. So excited to see what's next from these guys. The PPC Hub enrolment opens again on 23rd April, Don't sleep on it!

Till Zander

Digital Marketing Consultant

Old Skills on a New Level! Just wrapped up the Google Ads Success Path from PPC Mastery 🔥 🚀. The digital marketing world is evolving faster than ever – especially now with AI pushing boundaries every day. Staying still isn't an option. That’s why I’m a firm believer in challenging myself continuously, and this program was exactly that kind of challenge – full of content, insightful, and totally worth it. Huge thanks to quiteBOLD for making it possible to carve out the "time" to dive deep into this. And to Miles McNair and Bob Meijer for developing and guiding this course over such an extended period – your dedication truly shows Bonus: I think this officially closes out my chaotic Q1 energy. (Manifesting calmer waters for Q2 😅) #GoogleAds #LifelongLearning
Old Skills on a New Level! Just wrapped up the Google Ads Success Path from PPC Mastery 🔥 🚀. The digital marketing world is evolving faster than ever – especially now with AI pushing boundaries every day. Staying still isn't an option. That’s why I’m a firm believer in challenging myself continuously, and this program was exactly that kind of challenge – full of content, insightful, and totally worth it. Huge thanks to quiteBOLD for making it possible to carve out the "time" to dive deep into this. And to Miles McNair and Bob Meijer for developing and guiding this course over such an extended period – your dedication truly shows Bonus: I think this officially closes out my chaotic Q1 energy. (Manifesting calmer waters for Q2 😅) #GoogleAds #LifelongLearning

Dennis Vlap

Online marketing specialist bij NC-Websites

Got my Google Ads Success Path certification at PPC Mastery. 🎉🎉 Thanks Miles McNair & Bob Meijer for all the information and 🤝🏼 new ideas
Got my Google Ads Success Path certification at PPC Mastery. 🎉🎉 Thanks Miles McNair & Bob Meijer for all the information and 🤝🏼 new ideas

Lol Lowe

PPC Freelancer For Small Businesses in the UK

Holy hell, I fried my brain and completed the 3 month The PPC Hub Google Ads Success Path. Never done a course so detailed in my life - hats off to Bob Meijer & Miles McNair Next step, working my way back through the landing page design section, using my own website as the test subject (it's in dire need of an update anyway 🤩 )
Holy hell, I fried my brain and completed the 3 month The PPC Hub Google Ads Success Path. Never done a course so detailed in my life - hats off to Bob Meijer & Miles McNair Next step, working my way back through the landing page design section, using my own website as the test subject (it's in dire need of an update anyway 🤩 )

Jeroen Stalenhoef

Eigenaar bij AJS Advies online marketing

I would like to let you know that I have obtained my Google Ads Success Path certification at PPC Mastery. Thank you Bob Meijer and Miles McNair. You have really created a next level Google Ads training that I can really recommend to everyone.
I would like to let you know that I have obtained my Google Ads Success Path certification at PPC Mastery. Thank you Bob Meijer and Miles McNair. You have really created a next level Google Ads training that I can really recommend to everyone.

Hester Geerdink

SEA voor webshops ✅ Plan een gratis adviesgesprek

🥳 With a lot (!) of coffee and help from family it worked, I succeeded! How do you feel after completing the Google Ads Success Path? ✅ Coffee hyper ✅ Proud that you have 🤓 obtained your diploma ✅ Very tired after the intensive course weeks 😅 ✅ As a truly Complete Google Ads Specialist ✅ Grateful for family who babysat so I could be at the live sessions It was so great! Yesterday during the 🎓Graduation Ceremony, the wins of students were discussed, super inspiring! This course was really super complete, so I gained all kinds of new in-depth knowledge about: 🔵 Business and Google Ads goals 🔵 Conversion Tracking 🔵 Bids and budgets 🔵 Search campaigns 🔵 Pmax and Shopping 🔵 Landing pages Thank you Bob Meijer and Miles McNair, you have once again offered much more value than promised. 🙌 Thank you for your great Success Path & Hub! See you soon on Ameland! 😁 --- 🙋🏼 ♀️ Hi, I'm Hester Geerdink and I'm sharing tips to help you grow your webshop. Follow me on LinkedIn for free tips & tricks! 📚
🥳 With a lot (!) of coffee and help from family it worked, I succeeded! How do you feel after completing the Google Ads Success Path? ✅ Coffee hyper ✅ Proud that you have 🤓 obtained your diploma ✅ Very tired after the intensive course weeks 😅 ✅ As a truly Complete Google Ads Specialist ✅ Grateful for family who babysat so I could be at the live sessions It was so great! Yesterday during the 🎓Graduation Ceremony, the wins of students were discussed, super inspiring! This course was really super complete, so I gained all kinds of new in-depth knowledge about: 🔵 Business and Google Ads goals 🔵 Conversion Tracking 🔵 Bids and budgets 🔵 Search campaigns 🔵 Pmax and Shopping 🔵 Landing pages Thank you Bob Meijer and Miles McNair, you have once again offered much more value than promised. 🙌 Thank you for your great Success Path & Hub! See you soon on Ameland! 😁 --- 🙋🏼 ♀️ Hi, I'm Hester Geerdink and I'm sharing tips to help you grow your webshop. Follow me on LinkedIn for free tips & tricks! 📚

Bjorn Hilverda

Freelance Google Ads specialist🏆 Helpt MKB'ers winsten maximaliseren 👉 Plan een 15 minuten kennismakingsgesprek in 👇

There is hardly any market in which as much changes as Google Ads. What works today may be outdated tomorrow. As a Google Ads specialist, I see it as my responsibility not only to keep up, but to be ahead of the curve. Because when clients entrust their marketing budget to me, I want to be sure that every euro is used strategically and smartly. That is why I have invested in myself and my clients in recent months by following the Google Ads Success Path of PPC Mastery. An in-depth course that is fully focused on the effective use of customer budgets for maximum growth. Super cool course completed! Time to improve results even further. Thank you for this Bob Meijer and Miles McNair
There is hardly any market in which as much changes as Google Ads. What works today may be outdated tomorrow. As a Google Ads specialist, I see it as my responsibility not only to keep up, but to be ahead of the curve. Because when clients entrust their marketing budget to me, I want to be sure that every euro is used strategically and smartly. That is why I have invested in myself and my clients in recent months by following the Google Ads Success Path of PPC Mastery. An in-depth course that is fully focused on the effective use of customer budgets for maximum growth. Super cool course completed! Time to improve results even further. Thank you for this Bob Meijer and Miles McNair

Darko Manic

Google Ads Specialist helping e-commerce brands scale their business. DM me to get your free Google Ads scaling audit.

Just completed the Google Ads Success Path program by PPC Mastery! Incredibly valuable course with clear, actionable insights that every PPC specialist can benefit from. Great job Bob Meijer Miles McNair #GoogleAds #PPC #DigitalMarketing #CareerGrowth #ppchub #ppc #PPCMarketing #PaidSearch #SEM #OnlineAdvertising #MarketingTips #AdWords #MediaBuying #PerformanceMarketing #MarketingEducation #GoogleAdsTraining
Just completed the Google Ads Success Path program by PPC Mastery! Incredibly valuable course with clear, actionable insights that every PPC specialist can benefit from. Great job Bob Meijer Miles McNair #GoogleAds #PPC #DigitalMarketing #CareerGrowth #ppchub #ppc #PPCMarketing #PaidSearch #SEM #OnlineAdvertising #MarketingTips #AdWords #MediaBuying #PerformanceMarketing #MarketingEducation #GoogleAdsTraining

Olivia Sabotnicu DipCAM

Freelance PPC & Paid Social Consultant for SaaS Brands | Google Ads | Meta Ads | LinkedIn Ads | Pinterest Ads | Reddit Ads

After some time, even if you see yourself as an expert, you should step back and review the basics. You will find there are several holes in your knowledge that you need to plug and information to bring up to date. This is exactly why the course created by Bob Meijer and Miles McNair was so inspiring. They also take you off the platform to show you what can ruin a great campaign. This includes faulty unit economics, unclear offers, and low-quality landing pages. I recommend this course to all Google Ads specialists. I'm excited about the extra modules for GASP 2.0 (you know, the Lead Gen specialization... wink wink). #googleads #ppc #learning #lifelonglearning
After some time, even if you see yourself as an expert, you should step back and review the basics. You will find there are several holes in your knowledge that you need to plug and information to bring up to date. This is exactly why the course created by Bob Meijer and Miles McNair was so inspiring. They also take you off the platform to show you what can ruin a great campaign. This includes faulty unit economics, unclear offers, and low-quality landing pages. I recommend this course to all Google Ads specialists. I'm excited about the extra modules for GASP 2.0 (you know, the Lead Gen specialization... wink wink). #googleads #ppc #learning #lifelonglearning

Alexander Fedin

Freelance PPC Expert

This is a very in-depth course that really teaches you the fundamentals of not just Google Ads, but the mindset of how to help your clients achieve more. To achieve more, we need to go higher. Above the customizations. Above the basic fundamentals. Bob and Miles give it all in a deep and unfolding way. It's amazing. You can see the amount of knowledge, experience that went into creating this course. The authors literally walk you through the complex tracking settings, campaign structure, unit economics, goals, landing pages, and much more by the hand. I really wish 15 years ago when I was starting out on my Google Ads journey someone had shown me everything like this and decoded it all for me. It would have allowed me to avoid a lot of stupid mistakes. I believe this is one of the most important and advanced courses in the paid advertising training market. Not just for Google Ads specialists. Everything covered in the course will also be useful in other channels: Facebook Ads, TikTok Ads, Linkedin Ads and others. Because the right basics are needed not within a single channel, but in general for all paid media. This is a good foundation that will allow you to build effective work in multi-channel performance marketing. For me personally, all this knowledge will pay off as quickly as possible on client projects. There is something to improve and where to change your approaches. And also to help clients save hundreds, maybe even thousands of hours of unproductive work. Congratulations to everyone on completing the course. It's been a great journey! 👍🎓
This is a very in-depth course that really teaches you the fundamentals of not just Google Ads, but the mindset of how to help your clients achieve more. To achieve more, we need to go higher. Above the customizations. Above the basic fundamentals. Bob and Miles give it all in a deep and unfolding way. It's amazing. You can see the amount of knowledge, experience that went into creating this course. The authors literally walk you through the complex tracking settings, campaign structure, unit economics, goals, landing pages, and much more by the hand. I really wish 15 years ago when I was starting out on my Google Ads journey someone had shown me everything like this and decoded it all for me. It would have allowed me to avoid a lot of stupid mistakes. I believe this is one of the most important and advanced courses in the paid advertising training market. Not just for Google Ads specialists. Everything covered in the course will also be useful in other channels: Facebook Ads, TikTok Ads, Linkedin Ads and others. Because the right basics are needed not within a single channel, but in general for all paid media. This is a good foundation that will allow you to build effective work in multi-channel performance marketing. For me personally, all this knowledge will pay off as quickly as possible on client projects. There is something to improve and where to change your approaches. And also to help clients save hundreds, maybe even thousands of hours of unproductive work. Congratulations to everyone on completing the course. It's been a great journey! 👍🎓

Darko Manic

Google Ads Specialist @ Digital Rocket

The Google Ads Success Path by PPC Mastery is an excellent course for anyone looking to master Google Ads. With clear, step-by-step guidance and a structured approach, it takes the confusion out of PPC advertising and helps you achieve consistent results. I highly recommend it for both beginners and those looking to refine their skills!
The Google Ads Success Path by PPC Mastery is an excellent course for anyone looking to master Google Ads. With clear, step-by-step guidance and a structured approach, it takes the confusion out of PPC advertising and helps you achieve consistent results. I highly recommend it for both beginners and those looking to refine their skills!

Hester Geerdink

Google Ads Specialist at Webshopfrl

Is The PPC Hub worth your money? No. It's 10X worth your money!

Matej Nedorolik

Freelance PPC Specialist

MIND BLOWING -> that's the one word, that comes to my mind everytime I think about Google Ads Success Path from you guys. The amount of information and knowledge is just unreal. The value of that course is like finding a treasure. With so many practical tips and "how to videos" it makes for me absolutly the best source for anyone, who wants to become an excellent PPC specialist.
MIND BLOWING -> that's the one word, that comes to my mind everytime I think about Google Ads Success Path from you guys. The amount of information and knowledge is just unreal. The value of that course is like finding a treasure. With so many practical tips and "how to videos" it makes for me absolutly the best source for anyone, who wants to become an excellent PPC specialist.

Tymek Kaliciński

Google Ads freelancer

Whether you're experienced with Google Ads or just starting out, I highly recommend Bob and Miles's Google Ads Success Path. In a world where many chase quick fixes and flashy strategies, true success depends on mastering the basics. This course thoroughly covers all pillars of a successful Google Ads campaign, including crafting irresistible offers, optimizing landing pages, understanding unit economics, setting goals and KPIs, conversion tracking, targeting, creatives, bidding and budgeting, as well as Search and Performance Max campaigns. What's even better is that you're not left alone with your questions and doubts. You can ask anything during the Q&A sessions for each module and receive great community help on the PPC Hub, and even from a course buddy. If you want to get serious with Google Ads or put your knowledge in order, buying this course should be a no-brainer!
Whether you're experienced with Google Ads or just starting out, I highly recommend Bob and Miles's Google Ads Success Path. In a world where many chase quick fixes and flashy strategies, true success depends on mastering the basics. This course thoroughly covers all pillars of a successful Google Ads campaign, including crafting irresistible offers, optimizing landing pages, understanding unit economics, setting goals and KPIs, conversion tracking, targeting, creatives, bidding and budgeting, as well as Search and Performance Max campaigns. What's even better is that you're not left alone with your questions and doubts. You can ask anything during the Q&A sessions for each module and receive great community help on the PPC Hub, and even from a course buddy. If you want to get serious with Google Ads or put your knowledge in order, buying this course should be a no-brainer!

Zhong Gu

Founder of HardcoreMKT

What sets Google Ad Success Path apart is its holistic approach—it doesn’t just teach you how to create profitable Google Ads campaigns; it delves into the critical elements that make an e-commerce business truly successful. From crafting irresistible offers and high-converting landing pages to mastering smart bidding strategies and budget optimization, every module is packed with actionable insights and walkthrough videos. Highly recommended for marketers and business owners serious about real business and Google Ads success.
What sets Google Ad Success Path apart is its holistic approach—it doesn’t just teach you how to create profitable Google Ads campaigns; it delves into the critical elements that make an e-commerce business truly successful. From crafting irresistible offers and high-converting landing pages to mastering smart bidding strategies and budget optimization, every module is packed with actionable insights and walkthrough videos. Highly recommended for marketers and business owners serious about real business and Google Ads success.

Fabian Roßberger

SEA Specialist @filu.vet

The most complete and in-depth Google Ads training on the market. I've spent a lot of money on courses, frameworks, etc., but what Bob & Miles have created here outshines everything. The program is top-notch and the community and support in the PPC Hub are priceless - especially for in-house Google Ads specialists like me.
The most complete and in-depth Google Ads training on the market. I've spent a lot of money on courses, frameworks, etc., but what Bob & Miles have created here outshines everything. The program is top-notch and the community and support in the PPC Hub are priceless - especially for in-house Google Ads specialists like me.

Elisabetta Gallucci

Head of performance - LOOP

I suggest the Success Path not only for the know-how but also for the community.

Elisabetta Gallucci

Head of Performance @ LOOP

it was the third bob and miles training course I have attended Each time I learn something new and in an exciting way I suggest the success path course to every digital marketer not only for the know-how it leaves but also for the network you will meet and the helpfulness of the entire community
it was the third bob and miles training course I have attended Each time I learn something new and in an exciting way I suggest the success path course to every digital marketer not only for the know-how it leaves but also for the network you will meet and the helpfulness of the entire community

Konstantinos Psyllas

Digital Marketing Executive || Sleed

I recently completed the Google Ads Success Path program offered by PPC Mastery, and it really was a transformative experience. One of the most valuable insights I gained is the emphasis on mastering the fundamentals rather than constantly chasing after the latest tactics. Also, the Search & PMax modules were extremely helpful in order to understand everything about how these campaigns really work. Both Bob and Miles demonstrated deep expertise and a genuine commitment to making complex topics accessible and actionable. In conclusion, the Google Ads Success Path program has significantly enhanced my proficiency and understanding of Google Ads. I now feel more confident in delivering superior results for my clients.
I recently completed the Google Ads Success Path program offered by PPC Mastery, and it really was a transformative experience. One of the most valuable insights I gained is the emphasis on mastering the fundamentals rather than constantly chasing after the latest tactics. Also, the Search & PMax modules were extremely helpful in order to understand everything about how these campaigns really work. Both Bob and Miles demonstrated deep expertise and a genuine commitment to making complex topics accessible and actionable. In conclusion, the Google Ads Success Path program has significantly enhanced my proficiency and understanding of Google Ads. I now feel more confident in delivering superior results for my clients.

Martina

PPC Specialist, Productive

This education is hands down the most practical and clearly structured education I've come across for mastering Google Ads. I especially appreciated how everything was rooted in real-world examples—not just theory. Highly recommended to anyone serious about performance marketing.
This education is hands down the most practical and clearly structured education I've come across for mastering Google Ads. I especially appreciated how everything was rooted in real-world examples—not just theory. Highly recommended to anyone serious about performance marketing.

Benjamin Dankiw

Owner, Future Undefined

I really enjoy the PPC Hub content and how it's teaching/shaping PPC specialists of the future. It helps keep me on my game and provides a strong community for people in execution to stay innovative while skillbuilding! Happy I joined!
I really enjoy the PPC Hub content and how it's teaching/shaping PPC specialists of the future. It helps keep me on my game and provides a strong community for people in execution to stay innovative while skillbuilding! Happy I joined!

Mike Marshall

Founder

Bob & Miles have created a great community and hours of courses. There's everything from fundamental explanations of everything PPC, to frameworks that would be useful to specialists of all abilities.
Bob & Miles have created a great community and hours of courses. There's everything from fundamental explanations of everything PPC, to frameworks that would be useful to specialists of all abilities.

Tsvetomir Dimitrov

Digital Marketing Manager at Ciklum

The Success Path is hands down the best performance marketing course I have undertaken! It made me start my day, impatient to have my daily dose of new insightful, eye opening and most importantly - practical content! Everything is structured in such a logical order that allows you to instantly implement. Most importantly - everything that has been implemented has delivered crucial impact and results!
The Success Path is hands down the best performance marketing course I have undertaken! It made me start my day, impatient to have my daily dose of new insightful, eye opening and most importantly - practical content! Everything is structured in such a logical order that allows you to instantly implement. Most importantly - everything that has been implemented has delivered crucial impact and results!

Jeroen Stalenhoef

AJS Adviesbureau

The PPC Hub has reminded me of what I'm worth.

Igor Khaletskiy

Growth Marketer - Freelancer

I can now make step-by-step strategies for every single customer.

Jeroen Stalenhoef

Freelancer at AJS Advies

The Google Ads Success Path is one of the best Google Ads courses I have had. I have been working in Google Ads for over 10 years now and I have never seen a course with so much value. The course dives deep into the fundamentals, and honestly, I was a little distracted by the advanced tactics (shiny objects). For me, it brought back a sense of confidence. It reminded me of what I’m worth, and the impact has been immediate. I’m already landing more of the clients I actually want to work with, and getting better results for my existing clients. So whether you're just getting started or you've been running Google Ads for years—this is one of the best courses out there. I genuinely mean that. Thanks Bob and Miles for putting this course together. It really made a difference.
The Google Ads Success Path is one of the best Google Ads courses I have had. I have been working in Google Ads for over 10 years now and I have never seen a course with so much value. The course dives deep into the fundamentals, and honestly, I was a little distracted by the advanced tactics (shiny objects). For me, it brought back a sense of confidence. It reminded me of what I’m worth, and the impact has been immediate. I’m already landing more of the clients I actually want to work with, and getting better results for my existing clients. So whether you're just getting started or you've been running Google Ads for years—this is one of the best courses out there. I genuinely mean that. Thanks Bob and Miles for putting this course together. It really made a difference.

Nathan Garrett

Paid Search Manager

The Success Path course absolutely blew me away. I am a 10 year veteran to paid search and really wasn't sure if there was much I could learn. I am thrilled to say there was a ton of great learnings to be had even for people like myself, who only want to stay on top of changes in the space. Bob and Miles are great guys and are very quick to answer questions if you have them too. I thought it was an incredible experience taking the course and recommend it whole-heartedly.
The Success Path course absolutely blew me away. I am a 10 year veteran to paid search and really wasn't sure if there was much I could learn. I am thrilled to say there was a ton of great learnings to be had even for people like myself, who only want to stay on top of changes in the space. Bob and Miles are great guys and are very quick to answer questions if you have them too. I thought it was an incredible experience taking the course and recommend it whole-heartedly.

Juan Londono

Freelance Google Ads Specialist

Joining PPC Hub was the best decision I made to take my skills and Google Ads knowledge to the next level. I’ve just completed The Success Path—which completely blew my mind with the value it offers, same as the other courses. Big thank you to Bobs for all the knowledge and to Miles for putting this together!
Joining PPC Hub was the best decision I made to take my skills and Google Ads knowledge to the next level. I’ve just completed The Success Path—which completely blew my mind with the value it offers, same as the other courses. Big thank you to Bobs for all the knowledge and to Miles for putting this together!

Juan Londono

Freelance PPC Expert

I’ve been in other communities but nothing compares to The PPC Hub...

Seth Gorton

Owner of Searchly

I found the Success Path to be absolutely brilliant.

Seth Gorton

Owner of searchly

I found the Success Path to be absolutely brilliant. It started by breaking down the fundamentals of Google Ads in a way that just clicked for me. Then it built on those basics and went deep—like, really deep—into practical, hands-on strategies. It ended up being the most in-depth and useful Google Ads course I've ever taken.
I found the Success Path to be absolutely brilliant. It started by breaking down the fundamentals of Google Ads in a way that just clicked for me. Then it built on those basics and went deep—like, really deep—into practical, hands-on strategies. It ended up being the most in-depth and useful Google Ads course I've ever taken.

Marc van Zuijlen

Co-founder Savvy Moves

I can 100% recommend this community. The value Bob & Miles give is truly unmatched. The Google Ads success path is unlike anything else (IMO) and I really don't know where you can get more value for your money. If you want to step up your Google Ads game I advice you to become a member of the PPC Hub.
I can 100% recommend this community. The value Bob & Miles give is truly unmatched. The Google Ads success path is unlike anything else (IMO) and I really don't know where you can get more value for your money. If you want to step up your Google Ads game I advice you to become a member of the PPC Hub.

Bjorn Hilverda

Owner @ Leadfuel

The Google Ads succes path is exactly what you need to be the best Google Ads specialist. It covers everything to run succesful campaign. It helps you grow as a specialist.
The Google Ads succes path is exactly what you need to be the best Google Ads specialist. It covers everything to run succesful campaign. It helps you grow as a specialist.

Mitja Drame

Owner & CEO, Clicky Climbers

Google Ads Success Path is a must for any Google Ads specialist. I wish resources like this existed years ago when I started. You will get back years going through the materials instead of figuring everything out on your own. I'm serious. Even if you're a veteran in the industry, you will gain new knowledge and perspectives. The lessons are structured perfectly, and all the decision trees, templates, tools, and GPTs are golden. Knowing the Google Ads platform inside out is crucial, but you will become unstoppable when you understand what needs to happen outside of the accounts. A big shoutout to Bob and Miles! Thank you for creating this fantastic product for us. I can't wait to go through the materials again.
Google Ads Success Path is a must for any Google Ads specialist. I wish resources like this existed years ago when I started. You will get back years going through the materials instead of figuring everything out on your own. I'm serious. Even if you're a veteran in the industry, you will gain new knowledge and perspectives. The lessons are structured perfectly, and all the decision trees, templates, tools, and GPTs are golden. Knowing the Google Ads platform inside out is crucial, but you will become unstoppable when you understand what needs to happen outside of the accounts. A big shoutout to Bob and Miles! Thank you for creating this fantastic product for us. I can't wait to go through the materials again.

Maurizio Wyss

Digital Marketing Manager @ yawave

An absolute no-brainer. They currently provide by far the best training material on Google Ads.

Ihor Filimonchuk

Team Lead at Google Ads team

The PPC Hub has helped me get better at my job and get better results!

Ihor

Team Lead at Google Ads team

I've been working as a PPC specialist since 2017. I started at marketing agencies for 2 years, then moved to freelancing, and for the last 2 years, I've been working mainly in-house. I really like the Google Ads Success Path program for three main reasons. First, it teaches solid basics that work in most situations. This foundation is really important. Second, the program focuses on what works now and will keep working in the future. Digital marketing changes fast, and this program keeps up with those changes. Third, I love how the program goes beyond just Google Ads. Sometimes, the best ways to improve your ad results are actually outside the Google Ads system itself. This program has helped me become better at my job and get better results. I'm really happy I found it and would recommend it to other PPC specialists.
I've been working as a PPC specialist since 2017. I started at marketing agencies for 2 years, then moved to freelancing, and for the last 2 years, I've been working mainly in-house. I really like the Google Ads Success Path program for three main reasons. First, it teaches solid basics that work in most situations. This foundation is really important. Second, the program focuses on what works now and will keep working in the future. Digital marketing changes fast, and this program keeps up with those changes. Third, I love how the program goes beyond just Google Ads. Sometimes, the best ways to improve your ad results are actually outside the Google Ads system itself. This program has helped me become better at my job and get better results. I'm really happy I found it and would recommend it to other PPC specialists.

Robin Hendriksen

Freelance Google Ads specialist for e-commerce brands

The Google Ads Success Path truly amazed me. It’s incredibly well put together and complete. Not only does it significantly improve your skills within the interface, but it also makes you a much stronger strategic thinker and sparring partner for clients. After this course, you’re more than just a Google Ads specialist – you become a T-shaped specialist with a huge boost in self-confidence. Even for seasoned professionals, this course is more than worth the investment.
The Google Ads Success Path truly amazed me. It’s incredibly well put together and complete. Not only does it significantly improve your skills within the interface, but it also makes you a much stronger strategic thinker and sparring partner for clients. After this course, you’re more than just a Google Ads specialist – you become a T-shaped specialist with a huge boost in self-confidence. Even for seasoned professionals, this course is more than worth the investment.

Casey Gill

Senior Search Specialist at WebSavvy

Wow! The Success Path was such a robust and detailed review of the current (and emerging) principles and strategies to take your Google Ads confidence to the next level. Already seeing huge results. Highly recommend, even if you’re a seasoned PPC veteran.
Wow! The Success Path was such a robust and detailed review of the current (and emerging) principles and strategies to take your Google Ads confidence to the next level. Already seeing huge results. Highly recommend, even if you’re a seasoned PPC veteran.

Koen Kornegoor

Freelance Google Ads Specialist | T-shaped

I'm incredibly glad I invested in myself by joining the Google Ads Success Path. My goal this year was to feel like a Google Ads specialist again, and this training absolutely made that happen. I can genuinely help my clients better achieve their business goals, and I come to the table with real authority once more. It’s been amazing to tackle each part of Google Ads step by step, with in-depth lessons, examples, and calculators. Huge thanks to Bob and Miles!
I'm incredibly glad I invested in myself by joining the Google Ads Success Path. My goal this year was to feel like a Google Ads specialist again, and this training absolutely made that happen. I can genuinely help my clients better achieve their business goals, and I come to the table with real authority once more. It’s been amazing to tackle each part of Google Ads step by step, with in-depth lessons, examples, and calculators. Huge thanks to Bob and Miles!

Fumnanya Agbimson

Campaign Manager at TripLog

I highly recommend PPC Mastery’s Google Ads Success Path course to any Google Ads professional whose serious about leveling up their ability to drive real results for their company or clients. The course walks you through the 9 essential pillars to Google Ads success with a dedicated module for each pillar. Some things that stood out to me with the program: Quality: You can tell PPC Mastery really took their time in crafting this course. Each module is extremely detailed and provides examples for e-commerce, lead generation, and SaaS. Practical: The course is designed for you to implement learnings from each module into live accounts delivering immediate value to stakeholders and cementing learnings. Resourceful: Plenty of templates, tools, and frameworks that you can easily integrate into your PPC toolkit making you a more effective Google Ads Specialist. This course not only teaches you these fundamentals, but how to be a better business partner for your client or strategist within your company. Hope to see you in the hub - Cheers!
I highly recommend PPC Mastery’s Google Ads Success Path course to any Google Ads professional whose serious about leveling up their ability to drive real results for their company or clients. The course walks you through the 9 essential pillars to Google Ads success with a dedicated module for each pillar. Some things that stood out to me with the program: Quality: You can tell PPC Mastery really took their time in crafting this course. Each module is extremely detailed and provides examples for e-commerce, lead generation, and SaaS. Practical: The course is designed for you to implement learnings from each module into live accounts delivering immediate value to stakeholders and cementing learnings. Resourceful: Plenty of templates, tools, and frameworks that you can easily integrate into your PPC toolkit making you a more effective Google Ads Specialist. This course not only teaches you these fundamentals, but how to be a better business partner for your client or strategist within your company. Hope to see you in the hub - Cheers!

Andres T.

PPC Specialist, Lead Gen (Insurance)

A wealth of knowledge, resources and ideas on Google Ads and what makes people convert. Don't miss out. Whether you're a newbie looking to get started on PPC, or a seasoned expert searching to excel at your role, you're sure to find valuable takeaways on how to make your Google campaigns, ad copy and landing pages shine like never before, thanks to their tried and tested frameworks. I've learned a lot on this course and I'll be implementing quite a few things on my day-to-day job as a result, plus there's always someone to help answer your PPC-related questions, and the community is super friendly and welcoming. Give it a try, I'm sure you won't be disappointed, I certainly wasn't! Miles and Bob are truly experts, sharing more than you could ever learn on free or cheap certificates around the internet. Highly recommended!
A wealth of knowledge, resources and ideas on Google Ads and what makes people convert. Don't miss out. Whether you're a newbie looking to get started on PPC, or a seasoned expert searching to excel at your role, you're sure to find valuable takeaways on how to make your Google campaigns, ad copy and landing pages shine like never before, thanks to their tried and tested frameworks. I've learned a lot on this course and I'll be implementing quite a few things on my day-to-day job as a result, plus there's always someone to help answer your PPC-related questions, and the community is super friendly and welcoming. Give it a try, I'm sure you won't be disappointed, I certainly wasn't! Miles and Bob are truly experts, sharing more than you could ever learn on free or cheap certificates around the internet. Highly recommended!

Isadora Benjamin

Freelance Paid Ads Specialist

Joining the PPC Hub has been a total game-changer for me as a freelancer. It’s the one place where I feel truly connected to the ever-evolving Google Ads landscape. With so many changes happening all the time, it’s incredibly helpful to have a go-to space that keeps me across updates and best practices. What I love most is the support—being able to ask complex, nuanced questions and actually get thoughtful, experienced answers. It’s like having hundreds of colleagues in your corner, ready to bounce ideas around or troubleshoot with you. The learning modules are next-level. They dive deep into topics that might seem basic at first glance—like match types, bidding strategies, or campaign structure—but are actually critical to running successful campaigns. The level of detail and insight has helped me refine my approach and feel more confident in the strategies I’m delivering for my clients.
Joining the PPC Hub has been a total game-changer for me as a freelancer. It’s the one place where I feel truly connected to the ever-evolving Google Ads landscape. With so many changes happening all the time, it’s incredibly helpful to have a go-to space that keeps me across updates and best practices. What I love most is the support—being able to ask complex, nuanced questions and actually get thoughtful, experienced answers. It’s like having hundreds of colleagues in your corner, ready to bounce ideas around or troubleshoot with you. The learning modules are next-level. They dive deep into topics that might seem basic at first glance—like match types, bidding strategies, or campaign structure—but are actually critical to running successful campaigns. The level of detail and insight has helped me refine my approach and feel more confident in the strategies I’m delivering for my clients.

Moritz Müller

Junior Consultant @ Hutter Consult AG

Very nice and clear, easy understanding, a lot of stuff :)

Daniel Isbister

Principal, DBI Brookmont Consulting

After 30+ years as a Tech Sales Guy, I got off that hamster wheel and I’ve been running PPC Campaigns as a part time/semi-retirement career for 10 years now and was considering fully retiring last fall because I felt I just didn’t understand how to deal with P-Max and all of the ‘close variant’, less data, and other obstacles Google was putting in the way of managing campaigns. Feeling obligated to do a good job for my clients or stop, I reluctantly signed up for PPC Mastery, (working only part-time, it was a big investment for me) and started taking courses, and found the content great. When the “Google Ads Success Path” Course came along, I knew, that was what I needed to really ’sharpen my ax’, and re-think how I’m approaching different accounts in this ever changing world of Google PPC. I can’t say enough on how well structured the Course has been and the detail of the Class material, Frameworks, CheatSheets, and GPT tool Sets. To be honest I’m overwhelmed, with all the info, but I’ll be going back to figure out how to implement a lot of what I’ve been exposed to. I love how you’ve given us the Big Picture of How Things Work and How to Think About each subject. And then the Follow Up Details and How To’s are generally well structured, complement the Course and do really show me how to do things. I really feel, the course will help me be able to keep doing the battle against Google for my customers for another Year or Two until they finally take away any levers we can push on our own……. Well done Miles and Bob. I’d highly recommend the course to any independent consultant like myself struggling to keep up in this world.
After 30+ years as a Tech Sales Guy, I got off that hamster wheel and I’ve been running PPC Campaigns as a part time/semi-retirement career for 10 years now and was considering fully retiring last fall because I felt I just didn’t understand how to deal with P-Max and all of the ‘close variant’, less data, and other obstacles Google was putting in the way of managing campaigns. Feeling obligated to do a good job for my clients or stop, I reluctantly signed up for PPC Mastery, (working only part-time, it was a big investment for me) and started taking courses, and found the content great. When the “Google Ads Success Path” Course came along, I knew, that was what I needed to really ’sharpen my ax’, and re-think how I’m approaching different accounts in this ever changing world of Google PPC. I can’t say enough on how well structured the Course has been and the detail of the Class material, Frameworks, CheatSheets, and GPT tool Sets. To be honest I’m overwhelmed, with all the info, but I’ll be going back to figure out how to implement a lot of what I’ve been exposed to. I love how you’ve given us the Big Picture of How Things Work and How to Think About each subject. And then the Follow Up Details and How To’s are generally well structured, complement the Course and do really show me how to do things. I really feel, the course will help me be able to keep doing the battle against Google for my customers for another Year or Two until they finally take away any levers we can push on our own……. Well done Miles and Bob. I’d highly recommend the course to any independent consultant like myself struggling to keep up in this world.

Kenza Abounayme

SEA specialist at Teamleader

Even at only 40-50% of the program, the value is insane. The Google Ads Success Path is giving me a lot of ideas about things to test, but what I found more interesting is understanding the reasoning behind each strategy that you would follow. It's not just a course that shows you the best practices, but rather a way to help you experiment and find what works for your specific use cases, because at the end of the day, there's no one size fits all strategy.
Even at only 40-50% of the program, the value is insane. The Google Ads Success Path is giving me a lot of ideas about things to test, but what I found more interesting is understanding the reasoning behind each strategy that you would follow. It's not just a course that shows you the best practices, but rather a way to help you experiment and find what works for your specific use cases, because at the end of the day, there's no one size fits all strategy.