Wall of love for Brainlabs Digital

Jeremy Hull

Chief Product Officer, North America

"If I'm going to have fun, I need to be prepared. The more prepared I am the more fun I have." Last year I put together a training session entitled 'What Music Taught me about Marketing.' One of the key themes I discovered is beautifully encapsulated in this quote from Taylor Swift's bass player - and his method of learning a songwriter's tunes is incredibly similar to my own. Sure, you can fake your way through a presentation (or a gig)..but it's so, so much more fun when you've put in the unglamorous prep time - whether that's transcribing bass lines note-for-note or pacing around your hotel room running through your script until you've mastered every talking point!
"If I'm going to have fun, I need to be prepared. The more prepared I am the more fun I have." Last year I put together a training session entitled 'What Music Taught me about Marketing.' One of the key themes I discovered is beautifully encapsulated in this quote from Taylor Swift's bass player - and his method of learning a songwriter's tunes is incredibly similar to my own. Sure, you can fake your way through a presentation (or a gig)..but it's so, so much more fun when you've put in the unglamorous prep time - whether that's transcribing bass lines note-for-note or pacing around your hotel room running through your script until you've mastered every talking point!

Jeremy Hull

Chief Product Officer, North America

Generative AI for ads is a work in progress now, but it will rapidly become a core part of our day to day process. Check out the below article where Julia Amorim shares how we're equipping our creative team at Brainlabs for the future!
Generative AI for ads is a work in progress now, but it will rapidly become a core part of our day to day process. Check out the below article where Julia Amorim shares how we're equipping our creative team at Brainlabs for the future!

Jeremy Hull

Chief Product Officer, North America

What emerging trends will drive marketing success in 2024? Check out the first video in our series from the brilliant Venya Wijegoonewardene to learn about "The Lipstick Effect 2.0"!
What emerging trends will drive marketing success in 2024? Check out the first video in our series from the brilliant Venya Wijegoonewardene to learn about "The Lipstick Effect 2.0"!

Jeremy Hull

Chief Product Officer, North America

The brilliant Travis Tallent shared his perspective on SGE with ADWEEK. Check it out here and learn something new!

Jeremy Hull

Chief Product Officer, North America

Last week I shared some thoughts with Google about the next evolution of AI in marketing. check it out!

Jeremy Hull

Chief Product Officer, North America

Do Google Demand Gen campaigns work? Brainlabs analyzed the results of nearly 200 campaigns to find out. The answer may surprise you. (Spoiler: the answer is "Yes, they work pretty darn well across multiple KPIs!")
Do Google Demand Gen campaigns work? Brainlabs analyzed the results of nearly 200 campaigns to find out. The answer may surprise you. (Spoiler: the answer is "Yes, they work pretty darn well across multiple KPIs!")

Jeremy Hull

Chief Product Officer, North America

And with that, I bid a fond farewell to the "Death of the Cookie" slides I've been using for literally the last decade.

Jeremy Hull

Chief Product Officer, North America

As a certain Sicilian genius once said, "Go back to the beginning." In the wake of this week's news about browser cookies, I thought it would be interesting to see what Lou Montulli, the man who invented them, thinks. This blog post from over a decade ago is fascinating - I'm not sure I buy the DRM analogy, but his recommendation for increased privacy legislation is exactly why we're where we are today.
As a certain Sicilian genius once said, "Go back to the beginning." In the wake of this week's news about browser cookies, I thought it would be interesting to see what Lou Montulli, the man who invented them, thinks. This blog post from over a decade ago is fascinating - I'm not sure I buy the DRM analogy, but his recommendation for increased privacy legislation is exactly why we're where we are today.

Jeremy Hull

Chief Product Officer, North America

AI can do so, so many things. But what should it do? And why do the companies making AI tools have such a hard time figuring out how to advertise them? I shared my thoughts with Digiday - check it out & let me know what you think about Google's Olympics commercial.
AI can do so, so many things. But what should it do? And why do the companies making AI tools have such a hard time figuring out how to advertise them? I shared my thoughts with Digiday - check it out & let me know what you think about Google's Olympics commercial.

Jeremy Hull

Chief Product Officer, North America

It's not flashy, but it's super important - because it delivers better data privacy for advertisers in a seamless way. Take the time to ensure you understand Google's new Confidential Matching, launching today for Customer Match and in the coming months for Enhanced Conversions!
It's not flashy, but it's super important - because it delivers better data privacy for advertisers in a seamless way. Take the time to ensure you understand Google's new Confidential Matching, launching today for Customer Match and in the coming months for Enhanced Conversions!