Brett Jansen Client Testimonials

I’ve worked with Brett as a sales colleague, and honestly, every time we talk I walk away with an ‘ah-ha’ moment. She just has this gift for breaking down the really complex parts of selling into healthcare and making them simple and real—no fluff, no jargon. Over the years, I’ve learned so much from her about how to take buzzwords and turn them into messages that actually mean something to buyers. And watching her push the limits with new GTM strategies, especially how she’s using AI, is just inspiring. If you’re a healthcare founder who wants someone real, honest, and ready to go to battle for your story, she’s the one.

Working with Brett over the past six weeks has been a turning point for our go-to-market strategy. She immediately understood the value of MScore — our secure, Python-based CMS-HCC risk adjustment solution. No need for a crash course on risk scoring, HCCs, or the nuances of healthcare. Her domain fluency saved us time and sharpened her guidance from day one. She helped us clarify our tiered licensing model, refine our messaging, and launch a focused trial funnel — all without losing the substance that makes MScore unique. Brett brings strategic clarity and hands-on execution, and she’s been a true force multiplier for our launch.

Working with Brett is always an extraordinary exercise in clarity, focus, and seeing the big picture. She brings a deep level of expertise, a no- nonsense attitude, and a deep wealth of experience to help us work through some of our most challenging problems. I treasure our relationship and look forward to working with her more in the future.

I had the pleasure of working with Brett for almost a year during a pivotal time for our organization, and what started as a professional engagement quickly grew into a valued friendship. Brett has a rare gift for bridging the gap between product technology and marketing teams. Her ability to translate our complex AI capabilities into compelling market narratives was exactly what we needed to accelerate our go-to-market efforts. But beyond her industry expertise, Brett brought genuine collaboration and infectious energy that elevated everyone around them. Her market insight around the healthcare eco system, combined with her natural ability to connect with people, made her not just an outstanding marketing strategist but a true partner in our success. I would jump at the chance to work with Brett again and highly recommend her to anyone looking for a marketing leader who delivers results while building lasting relationships.

Brett is one of the most capable and forward-thinking growth leaders I’ve had the pleasure of working with. She brings a rare blend of executive-level strategy and hands-on execution, having thrived in both large-scale enterprises and fast-paced startups. Brett knows how to get results, and she leads with clear vision, sharp instincts, and a bias toward aligning teams and driving outcomes. Her ability to translate strategy into action, especially in sales and marketing, sets her apart as a true operator. What makes Brett such a great partner today is how deeply she’s leaned into the latest AI tools and methods to create leverage and unlock speed. She has led multiple AI-driven transformations, helping companies level up by embedding intelligence directly into their go-to-market engines. In fact, she is at the forefront of defining what modern GTM enablement looks like in the AI era. She brings together her deep expertise in growth with a focused, practical understanding of how to deploy AI to move faster and win in the market. Simply put, Brett is helping rewrite the playbook, and any team would be lucky to have her leading the charge.

Brett worked wonders by identifying our ideal customers—both payers and early adopters—in just one month. We were truly impressed by the accuracy of her analysis, especially after validating our strategy with the customers she had identified for us. Brett not only saved us valuable time but also provided us with incredible insights in no time!

I have had the privilege of reporting to Brett in two separate sales related roles. She has the unique ability to craft and implement winning strategies that cut through the noise and resonate with decision makers. I don’t know anyone with a deeper/broader knowledge of Healthcare Economics and the challenges facing providers and administrators today. Her collaborative leadership style has made me a better seller and I still reach out for advice and mentorship. Any organization that needs help with messaging, GTM strategy or sales structure will benefit from having Brett in their orbit.

GTM lives at the intersection of marketing, sales, and product. It's an adventurous intersection—almost like the mythical Bermuda Triangle. Brett is one of the few partners who gracefully camps out at this intersection with her clients so they can navigate through the waves, storms, and unknowns together.

Brett was brought in to support our Marketing and GTM efforts during a period of significant transition. We were undergoing a complete reset of our Commercial and Marketing leadership, and Brett stepped in as a one-woman marketing department—alongside just one full-time team member preparing for maternity leave and a newly hired fractional PR consultant. Brett is a force. She was a game-changer and the catalyst for rebuilding our marketing function from the ground up. She brought a rare combination of strategic insight, creative execution, and exceptional project management that elevated our brand and accelerated our go-to-market momentum. From day one, Brett immersed herself in our business, quickly grasping our value proposition, target audience, and competitive landscape. She delivered data-driven strategies that translated into compelling messaging, impactful content, and effective campaigns. Her ability to distill complex ideas into clear, high-impact narratives made a tangible difference across all our marketing channels. Beyond the quality of her work, Brett’s collaboration and professionalism stood out. She worked seamlessly across cross-functional teams, consistently met deadlines, and proactively identified opportunities to improve speed, alignment, and performance. One of the most impactful initiatives she led was a complete rebuild of our website, which we viewed as the cornerstone for our lead generation and brand presence. Brett approached it with the same energy, discipline, and strategic focus she brought to everything else. I highly recommend Brett. She delivered meaningful impact and laid a strong foundation that enabled us to quickly scale our marketing team and achieve exceptional results in 2025.

Brett was incredibly knowledgeable, and offered valuable insight about our market. What's more is that she immediately demonstrated that she has the information and network to help move the ball forward. Highly recommend!