What others are saying

AB
Adam Blake

Director | Blake & Son Building Contractors

Working with Josh at Applecroft Finance has been a great experience from beginning to end. As a development company, securing the right finance is crucial to keeping our projects moving smoothly, and Josh delivered exactly what we needed, professionally, efficiently, and with an unwavering commitment to great service. Throughout the process, Josh remained calm, patient, and consistently helpful, even when complexities arose. His ability to guide us clearly through each stage, answer every question without hesitation, and maintain full transparency made what could have been a stressful journey feel straightforward and well‑managed. We are genuinely grateful for Josh’s professionalism and expertise, and we would recommend Applecroft Finance to any developer seeking reliable, knowledgeable, and truly customer‑focused finance support.

Working with Josh at Applecroft Finance has been a great experience from beginning to end. As a development company, securing the right finance is crucial to keeping our projects moving smoothly, and Josh delivered exactly what we needed, professionally, efficiently, and with an unwavering commitment to great service. Throughout the process, Josh remained calm, patient, and consistently helpful, even when complexities arose. His ability to guide us clearly through each stage, answer every question without hesitation, and maintain full transparency made what could have been a stressful journey feel straightforward and well‑managed. We are genuinely grateful for Josh’s professionalism and expertise, and we would recommend Applecroft Finance to any developer seeking reliable, knowledgeable, and truly customer‑focused finance support.

Mohammed Qayum

78:8 Ltd

Restructuring

I was in probably the worst financial conundrum of my life. A lot of assets across the country and equity but cash strapped with bridging loans expiring fast. In came Josh and with his connections and reorganised £3m worth of debt into a very manageable and dare I say easy structure. Could not believe how it all worked out and I am eternally grateful at the speed and attention to detail he committed to my case.
I was in probably the worst financial conundrum of my life. A lot of assets across the country and equity but cash strapped with bridging loans expiring fast. In came Josh and with his connections and reorganised £3m worth of debt into a very manageable and dare I say easy structure. Could not believe how it all worked out and I am eternally grateful at the speed and attention to detail he committed to my case.
BM
Beatrix and Walter McCrae

McCrae Property Group Limited

Purchase bridge in Scotland

Firstly, Josh is a powerhouse. He has been a formidable force in helping us get to this point of being able to purchase a major asset for our business. We cannot thank him enough. Josh, you are truly great and dedicated at what you do, and your work ethic is contagious. You have made receiving results accessible for everyone in this process - despite multiple obstacles, strict deadlines, and rigid circumstances - and for that we will be eternally grateful. We will be returning to and recommending Applecroft Finance again and again, with pleasure - all thanks to Josh.
Firstly, Josh is a powerhouse. He has been a formidable force in helping us get to this point of being able to purchase a major asset for our business. We cannot thank him enough. Josh, you are truly great and dedicated at what you do, and your work ethic is contagious. You have made receiving results accessible for everyone in this process - despite multiple obstacles, strict deadlines, and rigid circumstances - and for that we will be eternally grateful. We will be returning to and recommending Applecroft Finance again and again, with pleasure - all thanks to Josh.
EB
Everton Brown

Maddison Tate property

Had some initial conversations with Josh about the state of the market and products available in the development space. Josh gave keen insights and shared his knowledge as a fellow property developer himself so understood my struggles, as a young developer. I would recommend his service 7 days a week.
Had some initial conversations with Josh about the state of the market and products available in the development space. Josh gave keen insights and shared his knowledge as a fellow property developer himself so understood my struggles, as a young developer. I would recommend his service 7 days a week.
Adam Morrison

NRAM Property

Josh and the team have a wide range of products and they really think outside the box when it comes to property development financing solutions. Ace!

Josh and the team have a wide range of products and they really think outside the box when it comes to property development financing solutions. Ace!

Mocky Khan

Property Director

Josh is a great person to have batting for you, using his experience, insights and knowledge to guide us through negotiations and to find suitable financial options to progress with our property growth plans. I see Josh as part of our team and someone I would use again and recommend, he was always on hand to provide the support needed.
Josh is a great person to have batting for you, using his experience, insights and knowledge to guide us through negotiations and to find suitable financial options to progress with our property growth plans. I see Josh as part of our team and someone I would use again and recommend, he was always on hand to provide the support needed.
Trevor Sawyer

Director | Miratrad Ltd

100% build facility | first time developer | 2.8m GDV

We recently built 12 x 2 bed flats in a new development in Luton where Applecroft arranged a Development Loan for us to finance the build on our first development project. The product was easy to understand and well set out, and the service provided and was done so in an efficient manner!

We recently built 12 x 2 bed flats in a new development in Luton where Applecroft arranged a Development Loan for us to finance the build on our first development project. The product was easy to understand and well set out, and the service provided and was done so in an efficient manner!

Russell O'connell

Cinnamond developments limited

350k bridging facility for new build on side plot

Josh helped us secure funding for a new build development project without any of the headache. He is a pleasure to work with and very active with helping us understand the process. Highly recommended!

Josh helped us secure funding for a new build development project without any of the headache. He is a pleasure to work with and very active with helping us understand the process. Highly recommended!

ZH
Zak Hussain

Director | Belmont Group

Development site for contractor developer to build 40 apartments + hotel

Great company to work with, great communication, and Josh is always on hand to help!

Mohamed Djellab

Expired mortgage, property saved!

Applecroft has been extremely helpful, and Josh guided me on a daily basis through the application process. They were very patient through the application process and always provided proper updates and feedback in timely manner.

Applecroft has been extremely helpful, and Josh guided me on a daily basis through the application process. They were very patient through the application process and always provided proper updates and feedback in timely manner.

George Gale

Director GG Building & Property Ltd

I was trying to source quick funding on a commercial shop without a tenant. Josh was absolutely amazing. He thoroughly pushed through the finance application for me to purchase the property as quick as possible, and even helped me to negotiate the purchase price in my favour! He regularly if not daily updated me and advised me in areas that I was unaware of. I will definitely be using him again.
I was trying to source quick funding on a commercial shop without a tenant. Josh was absolutely amazing. He thoroughly pushed through the finance application for me to purchase the property as quick as possible, and even helped me to negotiate the purchase price in my favour! He regularly if not daily updated me and advised me in areas that I was unaware of. I will definitely be using him again.
Jason Forrest

Director, JSJ Smart Homes

I was looking for a bridging loan to raise funds for a project in preparation to remortgage the following year and Applecroft Finance do it so well. Thank you, everyone, it has been a blessing. They helped me organise my finances with clear instructions, cutting through jargon and red tape. They are easy to talk to and provide great advice for future endeavours. Josh, you are amazing - thank you so much. I’m looking forward to doing more business with you and your team.
I was looking for a bridging loan to raise funds for a project in preparation to remortgage the following year and Applecroft Finance do it so well. Thank you, everyone, it has been a blessing. They helped me organise my finances with clear instructions, cutting through jargon and red tape. They are easy to talk to and provide great advice for future endeavours. Josh, you are amazing - thank you so much. I’m looking forward to doing more business with you and your team.
JD
Jessie Drea

Tigerock LTD

Josh helped me secure for my startup, and I really couldn’t have been happier with his service. We had multiple hurdles and Josh navigated, he kept in touch throughout and was an absolute pleasure to work with. Will definitely work with him again in the future, thank you so much!
Josh helped me secure for my startup, and I really couldn’t have been happier with his service. We had multiple hurdles and Josh navigated, he kept in touch throughout and was an absolute pleasure to work with. Will definitely work with him again in the future, thank you so much!
LB
Leonard Beasley

Hall Bros Groundwork Ltd

Josh Jacobs has proved invaluable with his advice and assistance to our business, providing sources of cash flow funds and general advice for our decision making. I highly recommend him for his proactive counsel and prompt response to our many AdHoc questions.
Josh Jacobs has proved invaluable with his advice and assistance to our business, providing sources of cash flow funds and general advice for our decision making. I highly recommend him for his proactive counsel and prompt response to our many AdHoc questions.


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PD
Partha Dey

Commercial Land Estates

250k bridge for business expansion

I was very impressed with the service. I would highly recommend their services as a quick turnaround, no nonsense business that can clearly deliver on their promise.
I was very impressed with the service. I would highly recommend their services as a quick turnaround, no nonsense business that can clearly deliver on their promise.
SS
Saleheen Shazad

Director | Podium PCL

I recently worked with Josh Jacobs at Applecroft to secure financing for my new car, and I couldn't be more pleased with the experience. From the very beginning, they were professional, patient, and transparent in explaining all my options. I had a few specific financial requirements and concerns, but Josh took the time to listen and tailor a solution that worked perfectly for my budget and needs. They kept me informed, made the entire process easy to understand, ensuring I was comfortable with every decision I made. The approval process was quick, and I had my funds in no time. If you're looking for a reliable and knowledgeable finance broker who truly cares about their clients, I highly recommend Josh and Applecroft. Thank you for your excellent service!
I recently worked with Josh Jacobs at Applecroft to secure financing for my new car, and I couldn't be more pleased with the experience. From the very beginning, they were professional, patient, and transparent in explaining all my options. I had a few specific financial requirements and concerns, but Josh took the time to listen and tailor a solution that worked perfectly for my budget and needs. They kept me informed, made the entire process easy to understand, ensuring I was comfortable with every decision I made. The approval process was quick, and I had my funds in no time. If you're looking for a reliable and knowledgeable finance broker who truly cares about their clients, I highly recommend Josh and Applecroft. Thank you for your excellent service!
Artemis Pallari

Fanela Ltd

When time is of the essence!

Josh, really helped us out with Trade Finance we needed for some large orders. It was all concluded in the space of 4/5 days, and over a weekend.

Excellent service and attention to the deal. 

Josh, really helped us out with Trade Finance we needed for some large orders. It was all concluded in the space of 4/5 days, and over a weekend.

Excellent service and attention to the deal. 

RS
Raj Singh

Reliance home improvement Ltd

80% loan to value plus full build financing

Excellent service, and amazing guidance by Josh! My financial situation is handled well and solved. I was looking to buy a property with a small deposit and Josh has provided 80%LTV and development funds as well, and we are on right path. Thanks for your efforts!

Excellent service, and amazing guidance by Josh! My financial situation is handled well and solved. I was looking to buy a property with a small deposit and Josh has provided 80%LTV and development funds as well, and we are on right path. Thanks for your efforts!

AL
Abdur Rashid Lalloo

Premier Ship Models Ltd

Flexible business loan

I just wanted to say thank you for sorting out the recent cash flow financing for us. It was super quick and the best offer that we received bearing in mind we had been talking to other brokers for a while. 

Happy to recommend your services to others and we will keep in touch. 

I just wanted to say thank you for sorting out the recent cash flow financing for us. It was super quick and the best offer that we received bearing in mind we had been talking to other brokers for a while. 

Happy to recommend your services to others and we will keep in touch. 

AB
Andrew Brooks

Director | Northern Arb Ltd

Revolving cash flow facility

Josh was very helpful when advising on the different finance facilities out there to help with cash flow and expansion, and got everything sorted in a very quick professional manner.

Josh was very helpful when advising on the different finance facilities out there to help with cash flow and expansion, and got everything sorted in a very quick professional manner.