Abu Sofian | Buy-In Speaking Growth Partner

Wall of Trust for Abu Sofian | Keynote Speaker & Executive Coach

Submit your testimonial

What customers say

Abu Sofian and Sofian have been highly praised across a multitude of testimonials for their impactful coaching sessions, workshops, and keynote speeches. Clients and participants consistently express how engaging and enlightening their sessions are, emphasizing their talent for making complex concepts relatable and actionable. Abu Sofian's personal coaching is notably recognized for providing clarity and a structured path towards overcoming professional challenges. Sofian's workshops stand out for fostering participant interaction and motivating attendees to think critically about their personal and professional development. Many reviewers highlight the practical frameworks and techniques shared during sessions, which lead to immediate improvements in communication, leadership, and emotional intelligence. Overall, both coaching services are endorsed as invaluable investments that yield transformative results and personal growth, making them highly recommended for anyone looking to enhance their leadership skills and professional capabilities.

Review highlights

Inspiring sessionsEngaging deliveryPractical frameworksTailored coachingImmediate resultsEmpowering interactionsValuable insightsTransforms perspectivesHighly recommended
RI
Rafli Nur Iman
- Felt very introverted - Learnt what to do when asked a tough question - Body language, tone, and proper pauses
- Felt very introverted - Learnt what to do when asked a tough question - Body language, tone, and proper pauses

S
T.Suvathi

ngee ann poly

Before this I didn't really understand how body language plays a huge role in communicating with others, after the talk I have learnt key points that would help me improve my speaking and make me look more confident when I am communicating.
Before this I didn't really understand how body language plays a huge role in communicating with others, after the talk I have learnt key points that would help me improve my speaking and make me look more confident when I am communicating.

M
maya
Was very clear with what he was going through and helped us to understand concepts he shared more in depth

Z
Zafreen
Mr Sofian was really down to earth and was very patient with us when teaching us on different communication tips. Moreover, the way he spoke and explained was very easy to understand and apply in real life. I have attended multiple communication workshops but this one has really taught me very valuable lessons. Very deep and detailed sharing! Really recommend to those who want to improve on their communication and speech game! Thank you Mr Sofian!!
Mr Sofian was really down to earth and was very patient with us when teaching us on different communication tips. Moreover, the way he spoke and explained was very easy to understand and apply in real life. I have attended multiple communication workshops but this one has really taught me very valuable lessons. Very deep and detailed sharing! Really recommend to those who want to improve on their communication and speech game! Thank you Mr Sofian!!

S
Season
Before attending this workshop, I was shocked to find out my effective communication skills were only above average by a little. But after this, I have found out many ways to practice these skills and apply them in real life situations.
Before attending this workshop, I was shocked to find out my effective communication skills were only above average by a little. But after this, I have found out many ways to practice these skills and apply them in real life situations.

H
Hannah

Ngee Ann Polytechnic

My situation before was that i wasnt as confident. After the framework and tools i realized that i use some of them in my daily life to communicate with friends and people. I also learned more tools like having a script in hand to help me with situations. I guess his enthusiasm and passion in helping us.
My situation before was that i wasnt as confident. After the framework and tools i realized that i use some of them in my daily life to communicate with friends and people. I also learned more tools like having a script in hand to help me with situations. I guess his enthusiasm and passion in helping us.

E
Evan
Mr. Sofian is incredibly passionate about teaching us how to speak. In the past, I often felt uncomfortable when speaking, but his helpful tips have boosted my confidence significantly. He has a way of making the class enjoyable and engaging, which makes the learning experience much better.
Mr. Sofian is incredibly passionate about teaching us how to speak. In the past, I often felt uncomfortable when speaking, but his helpful tips have boosted my confidence significantly. He has a way of making the class enjoyable and engaging, which makes the learning experience much better.

FL
Felicia Low

Ngee Ann Polytechnic, LSCT Operatives

Mr Sofian was an extremely engaging and knowledgeable speaker. He brought up many techniques and points that I know I will continue to use in my day-to-day life, not just as a student leader in school events but also in the future as a working adult. His ability to break the ice as well as emphasise his points through humour and interactive discussions made the communication workshop much more meaningful.
Mr Sofian was an extremely engaging and knowledgeable speaker. He brought up many techniques and points that I know I will continue to use in my day-to-day life, not just as a student leader in school events but also in the future as a working adult. His ability to break the ice as well as emphasise his points through humour and interactive discussions made the communication workshop much more meaningful.

CH
Chan Kar Huen
Before the session, I wasn’t sure on what to say if I’m stuck in a situation or how to effectively communicate with other people. After the session, Sofian has helped created a framework on what to say in a sticky situation, also giving me a new perspective on empathy for others, and how we could treat them with care and respect.
Before the session, I wasn’t sure on what to say if I’m stuck in a situation or how to effectively communicate with other people. After the session, Sofian has helped created a framework on what to say in a sticky situation, also giving me a new perspective on empathy for others, and how we could treat them with care and respect.

MZ
Mohamad Zaidi

Co-Founder of Washcar Professionals Pte Ltd

I was in a bit of crux in moving my business forward. I chanced upon Abu Sofian's social media and got interested with what he was sharing and felt that it could benefit me and my business in the long run. Being in the session literally blew my mind away. I was open to possibilities, opportunities, pathways and system in just 1 session. I was truly satisfied and got me feeling excited with what was being taught. Also, it shatters the initial believes that I had for myself and create pathways for me to ultimately grow personally. Thank you Abu Sofian for the session!
I was in a bit of crux in moving my business forward. I chanced upon Abu Sofian's social media and got interested with what he was sharing and felt that it could benefit me and my business in the long run. Being in the session literally blew my mind away. I was open to possibilities, opportunities, pathways and system in just 1 session. I was truly satisfied and got me feeling excited with what was being taught. Also, it shatters the initial believes that I had for myself and create pathways for me to ultimately grow personally. Thank you Abu Sofian for the session!

SM
Syahmi Farhan Mohamed
Techniques to change from current state to ideal (goal) state very valuable

M
MQS

Engineer

Everything was good. The trainer give us good tips and advice. Really help in our communication skills.

SH
Sofea halim

Ms, RTSO

There are lots of new things that I’ve learn today that could help improve my communication skills. I really appreciate this session. Thank you so much
There are lots of new things that I’ve learn today that could help improve my communication skills. I really appreciate this session. Thank you so much

B
Binbin
Had a wonderful time and learnt communication techniques during our team building today. Appreciated the time.

F
Fauzi
Powerful skill and techniques shared throughout the session which can be applied in the workplace and in life.

MZ
Mohamad Zulfiqri
Very thankful for Sofian’s sharing in my team’s 2025 Team Building. He delivered an inspiring speech on the concept 3C to encourage myself to develop more further. Thanks Sofian for taking the time and effort to share with us.
Very thankful for Sofian’s sharing in my team’s 2025 Team Building. He delivered an inspiring speech on the concept 3C to encourage myself to develop more further. Thanks Sofian for taking the time and effort to share with us.

MI
Muhaiza Ibrahim

Head of Corporate Communications

Your session albeit compact was impactful to me as a newest team member in the company. Made me realise although people can be intimidating, we are all humans and face the same challenges.
Your session albeit compact was impactful to me as a newest team member in the company. Made me realise although people can be intimidating, we are all humans and face the same challenges.

A
Aiman
I never know the nicest way to have good conversation with people. How to get the attention and be good listener. It is known there is a lot of tools to make people ease with us. I can ensure the skill provided will be good advantage especially for the project. A good things of creating or boost morale and confidence to speak more with people
I never know the nicest way to have good conversation with people. How to get the attention and be good listener. It is known there is a lot of tools to make people ease with us. I can ensure the skill provided will be good advantage especially for the project. A good things of creating or boost morale and confidence to speak more with people

ZG
Zahrin Abdul Gani

RTSO and Strides International

Great sharing by Sofian as RTSO gears up for the next phase of our project. Effective Team communication remains a core theme throughout his delivery. Only regret is the session could have been longer.
Great sharing by Sofian as RTSO gears up for the next phase of our project. Effective Team communication remains a core theme throughout his delivery. Only regret is the session could have been longer.

AY
Ammar Yusoff

Head, Commercial

All in all a great session, wish it was longer, as i felt that it should be developed into something deeper

FA
Firdaus Azman
1. I dont know well in terms of understanding colleagues and subordinates 2. I got to know the techniques in approaching people and understand them 3. In my team, we can speak to each other openly without fear of being judged
1. I dont know well in terms of understanding colleagues and subordinates 2. I got to know the techniques in approaching people and understand them 3. In my team, we can speak to each other openly without fear of being judged

M
Mulyadi

RTSO Dy Head Engineering

The workshop was both insightful and engaging. Sofian’s delivery, complemented by realistic, true-to-life scenarios, provided participants with valuable perspectives and actionable learning points that can be applied in their professional settings
The workshop was both insightful and engaging. Sofian’s delivery, complemented by realistic, true-to-life scenarios, provided participants with valuable perspectives and actionable learning points that can be applied in their professional settings

Z
Zam
My confident level increased after this event

IH
Izzat Hanafi

I learnt new communication techniques that can be applied to earn my colleague’s and superior’s trust and I also learnt to be a good listener.

I learnt new communication techniques that can be applied to earn my colleague’s and superior’s trust and I also learnt to be a good listener.

O
Osman

RTSO

The best because he talk from experience it is very valuable

NN
Norfarahin Mohd Nor

Exec Sec in RTSO

He’s a good guy, has good experience and approachable. Definitely knows how to coach people and interact with an audience from different generations. Good job, sir!

He’s a good guy, has good experience and approachable. Definitely knows how to coach people and interact with an audience from different generations. Good job, sir!

M
Mirzan

AE

Strugling with miscommunication between team member. I got the new methods to listen and to have better communication with team members.
Strugling with miscommunication between team member. I got the new methods to listen and to have better communication with team members.

AS
Arif Solihin

Engineer

I am able to learn from Sofian on how improve on how i "pitch" our company services which involves alot of empathy and understanding the potential client view.
I am able to learn from Sofian on how improve on how i "pitch" our company services which involves alot of empathy and understanding the potential client view.

MR
Mohammed Razli Abdul Rahman

Senior Operations Executive.

It's a very good session & very engaging. Can relate a lot of scenarios & role plays. sharing a lot of information to boost the companies reach out to other companies. Able to understand in giving different services from other will boost the sales.
It's a very good session & very engaging. Can relate a lot of scenarios & role plays. sharing a lot of information to boost the companies reach out to other companies. Able to understand in giving different services from other will boost the sales.

GE
Ghazali Bin Embi

Director, Emaan Inspection Pte Ltd

Sofian came in at a time when Emaan Inspection is looking at growth in new business, new clients and expanding our suite of services to existing clients. He shared some new tools to equip us in this growth journey and to instil in us with the skills to scale up.

Sofian came in at a time when Emaan Inspection is looking at growth in new business, new clients and expanding our suite of services to existing clients. He shared some new tools to equip us in this growth journey and to instil in us with the skills to scale up.

MI
Mohamad Ikhsan

Lift and Escalator Inspector

I’m fortunate to be in one of his class. Able to get new strategy and insights to pitching sales. Very valuable technique and study shared by him, definitely worth every minute listening to him!
I’m fortunate to be in one of his class. Able to get new strategy and insights to pitching sales. Very valuable technique and study shared by him, definitely worth every minute listening to him!

Al Juffri Mahmod

Emaan Inspection, engineer

From Zero to Hero! I had zero knowledge on sales prior to attending Coach Sophian’s sales mastery workshop. But, after listening to him during my 1-day workshop, I have learnt so much on sales strategies, frameworks and especially on his Buy-In™ framework on Belief Transfer! Through all the role-plays and hands-on activities, I learnt how to apply the skills to have more meaningful conversations with others! Thank you Coach Sofian!

From Zero to Hero! I had zero knowledge on sales prior to attending Coach Sophian’s sales mastery workshop. But, after listening to him during my 1-day workshop, I have learnt so much on sales strategies, frameworks and especially on his Buy-In™ framework on Belief Transfer! Through all the role-plays and hands-on activities, I learnt how to apply the skills to have more meaningful conversations with others! Thank you Coach Sofian!

S
Shadina

Customer Relations Officer, MSR INTERIOR DESIGN

In just two days, Abu Sofian delivered an impactful training packed with valuable knowledge and insights. His sessions were engaging, and full of practical takeaways we can apply beyond the classroom. Grateful for the opportunity to learn from him, truly eye-opening!
In just two days, Abu Sofian delivered an impactful training packed with valuable knowledge and insights. His sessions were engaging, and full of practical takeaways we can apply beyond the classroom. Grateful for the opportunity to learn from him, truly eye-opening!

S
Suhailah

NA

Very engaging and helpful content for new entrepreneurs.

SA
Syahmi Amin

Founder of Assolihin Management Services

I found Abu Sofian to be an engaging and insightful speaker, consultant, and coach. He has the ability to break down complex ideas into simple, actionable steps that are easy to follow. His sessions are not only informative but also inspiring, giving me clarity and confidence on how to apply the lessons directly to my business. What I liked most about his delivery was his authenticity and practical approach. He doesn’t just share theory — he provides real-life examples, relevant strategies, and frameworks that I can immediately implement. His energy and passion made the session enjoyable and impactful. I would recommend this programme to entrepreneurs, business owners, and community leaders who want to grow with purpose. It is especially beneficial for those in the early stages of building their business or anyone seeking to create meaningful impact while ensuring sustainability.
I found Abu Sofian to be an engaging and insightful speaker, consultant, and coach. He has the ability to break down complex ideas into simple, actionable steps that are easy to follow. His sessions are not only informative but also inspiring, giving me clarity and confidence on how to apply the lessons directly to my business. What I liked most about his delivery was his authenticity and practical approach. He doesn’t just share theory — he provides real-life examples, relevant strategies, and frameworks that I can immediately implement. His energy and passion made the session enjoyable and impactful. I would recommend this programme to entrepreneurs, business owners, and community leaders who want to grow with purpose. It is especially beneficial for those in the early stages of building their business or anyone seeking to create meaningful impact while ensuring sustainability.

S
Syahirah

Head of Growth

Coach Abu Sofian’s masterclass was clear, approachable, and engaging. I picked up useful buy-in techniques, practical sales and marketing tactics, and a range of content ideas that are especially relevant for startups. His ability to explain concepts simply and keep the session interactive made it easy to follow and apply the learnings.
Coach Abu Sofian’s masterclass was clear, approachable, and engaging. I picked up useful buy-in techniques, practical sales and marketing tactics, and a range of content ideas that are especially relevant for startups. His ability to explain concepts simply and keep the session interactive made it easy to follow and apply the learnings.

Khaliesah

Little Imtiyaz Centre

How do you find Abu Sofian as a speaker/consultant/coach? •It was very refreshing and engaging to learn from him. His sessions unlocked new knowledge and sparked fresh ideas on how we can scale up our business effectively. What did you like the most about Abu Sofian’s delivery? •I truly appreciated the way he broke down complex concepts into clear, practical steps. His delivery style kept the session interactive and inspiring, making it easy to connect the learning to real-life applications. Who would you recommend this programme to & why? •I would highly recommend this programme to entrepreneurs and business owners who are serious about building a strong foundation and thinking strategically for growth. The modules are very relevant: • Module 1: Build Your Foundation (Start Right, Think Smart) • Module 2: Online Tools to Supercharge Your Business • Module 3: Thinking Like a Business Owner It has truly been a blessing to have met Abu Sofian during LIC’s 10 years journey. Jazakallahu Khayran, Abu Sofian, for your guidance and support. May Allah bless your efforts and allow many more to benefit from your knowledge.
How do you find Abu Sofian as a speaker/consultant/coach? •It was very refreshing and engaging to learn from him. His sessions unlocked new knowledge and sparked fresh ideas on how we can scale up our business effectively. What did you like the most about Abu Sofian’s delivery? •I truly appreciated the way he broke down complex concepts into clear, practical steps. His delivery style kept the session interactive and inspiring, making it easy to connect the learning to real-life applications. Who would you recommend this programme to & why? •I would highly recommend this programme to entrepreneurs and business owners who are serious about building a strong foundation and thinking strategically for growth. The modules are very relevant: • Module 1: Build Your Foundation (Start Right, Think Smart) • Module 2: Online Tools to Supercharge Your Business • Module 3: Thinking Like a Business Owner It has truly been a blessing to have met Abu Sofian during LIC’s 10 years journey. Jazakallahu Khayran, Abu Sofian, for your guidance and support. May Allah bless your efforts and allow many more to benefit from your knowledge.

RD
Roslan Mohd Daud

World Fitness Federation ( WFF ) Singapore

The session ( Protege Kita 2025 ) was interesting and the Trainer - Mr Abu Sofian was knowleagble about the topics discussed. He shared many practical experiences that relate to the real business world, which truly engaged the participants and kept us attentive..
The session ( Protege Kita 2025 ) was interesting and the Trainer - Mr Abu Sofian was knowleagble about the topics discussed. He shared many practical experiences that relate to the real business world, which truly engaged the participants and kept us attentive..

A
Ashil

MSR Interior Design

Informative, educational, fun, and caring. He loves to explore everyone's thought and feelings. Not a single second felt boring. Highly recommended.
Informative, educational, fun, and caring. He loves to explore everyone's thought and feelings. Not a single second felt boring. Highly recommended.

AA
Amirul Afif

Marketing executive/SHIRO RENOVATION CONTRACTOR

Abu Sofian is a knowledgeable and engaging speaker who connects well with his audience. His delivery is clear, relevant, and easy to relate to especially for our group. He shares beneficial insights in a way that resonates with our team, making complex topics feel practical and impactful. We truly benefited from his session and would highly recommend him to other organisations.
Abu Sofian is a knowledgeable and engaging speaker who connects well with his audience. His delivery is clear, relevant, and easy to relate to especially for our group. He shares beneficial insights in a way that resonates with our team, making complex topics feel practical and impactful. We truly benefited from his session and would highly recommend him to other organisations.

SR
Sherril Razali
Abu Sofian is an engaging and highly knowledgeable coach who simplifies complex sales concepts into practical, actionable steps. His dynamic and interactive delivery, filled with real-life examples and role-plays, makes learning both enjoyable and impactful. I’d recommend this programme to sales teams, client-facing professionals, and business owners looking to strengthen client relationships and boost their sales performance.
Abu Sofian is an engaging and highly knowledgeable coach who simplifies complex sales concepts into practical, actionable steps. His dynamic and interactive delivery, filled with real-life examples and role-plays, makes learning both enjoyable and impactful. I’d recommend this programme to sales teams, client-facing professionals, and business owners looking to strengthen client relationships and boost their sales performance.

Mohamed Shaha

Project Manager, MSR INTERIOR DESIGN

This is the second time we having this kind of workshop with him. Previously it was very good as well in regards to sales and this time was more to customer service. I can safely say everyone, including myself had soemthing valuable to takeaway. Highly recommend any companies to engage his services. Thank you Mr Sofian 🫡
This is the second time we having this kind of workshop with him. Previously it was very good as well in regards to sales and this time was more to customer service. I can safely say everyone, including myself had soemthing valuable to takeaway. Highly recommend any companies to engage his services. Thank you Mr Sofian 🫡

S
SR

MSR Interior Design Pte. Ltd.

"As the Managing Director of MSR Interior Design, I can confidently say that Abu Sofyan's training was a game-changer for my team and me. The course provided a powerful shift in perspective, moving us beyond the traditional role of 'just designers' to becoming true project leaders and trusted advisors for our clients. The most profound takeaway was the focus on the psychology of client buy-in. We now have a clear understanding that clients don't just buy the best design; they buy into an experience where they feel safe, seen, and in control. The actionable frameworks like the 'CLOSER' method and the '4 Emotional Stages of Buy-In' have given my team the tools to not only manage client expectations but also to strategically guide them through the entire sales and project journey. We’re already implementing the 'Referral-Ready Experience Design' principles to create 'micro-moments of magic' that ensure our clients feel remembered, not just serviced. This training has equipped us with the soft power and communication skills needed to handle difficult situations, lead without authority, and ultimately, build stronger, more profitable relationships. Abu's practical and insightful approach has not only sharpened our sales and project management skills but has also reinforced our commitment to providing exceptional client service. I highly recommend this training to any business leader in the design industry looking to elevate their team's performance and build a truly resilient, client-focused business." Managing Director MSR Interior Design
"As the Managing Director of MSR Interior Design, I can confidently say that Abu Sofyan's training was a game-changer for my team and me. The course provided a powerful shift in perspective, moving us beyond the traditional role of 'just designers' to becoming true project leaders and trusted advisors for our clients. The most profound takeaway was the focus on the psychology of client buy-in. We now have a clear understanding that clients don't just buy the best design; they buy into an experience where they feel safe, seen, and in control. The actionable frameworks like the 'CLOSER' method and the '4 Emotional Stages of Buy-In' have given my team the tools to not only manage client expectations but also to strategically guide them through the entire sales and project journey. We’re already implementing the 'Referral-Ready Experience Design' principles to create 'micro-moments of magic' that ensure our clients feel remembered, not just serviced. This training has equipped us with the soft power and communication skills needed to handle difficult situations, lead without authority, and ultimately, build stronger, more profitable relationships. Abu's practical and insightful approach has not only sharpened our sales and project management skills but has also reinforced our commitment to providing exceptional client service. I highly recommend this training to any business leader in the design industry looking to elevate their team's performance and build a truly resilient, client-focused business." Managing Director MSR Interior Design

Sharyzan

General Manager / Shiro Renovation Contractor Pte Ltd

We had Abu Sofian as our sales coach over the past two days, and I genuinely found the experience to be extremely valuable. Even though we attended as a group, what impressed me most was how he managed to address each of us individually. He was very sharp and detailed — picking up on our different sales styles, habits, and challenges, and guiding us in a way that felt very personal and relevant. It didn’t feel generic or textbook at all. His delivery was clear, honest, and straight to the point — no fluff, just real strategies that we could relate to and apply right away. You can tell he really knows his stuff, and more importantly, he takes the time to understand people. I’d recommend his course to anyone in a client-facing role — especially those in sales, business development, or even project management. If you want to refine how you communicate, build trust with clients, and sell with more intention, he’s the guy to go to.
We had Abu Sofian as our sales coach over the past two days, and I genuinely found the experience to be extremely valuable. Even though we attended as a group, what impressed me most was how he managed to address each of us individually. He was very sharp and detailed — picking up on our different sales styles, habits, and challenges, and guiding us in a way that felt very personal and relevant. It didn’t feel generic or textbook at all. His delivery was clear, honest, and straight to the point — no fluff, just real strategies that we could relate to and apply right away. You can tell he really knows his stuff, and more importantly, he takes the time to understand people. I’d recommend his course to anyone in a client-facing role — especially those in sales, business development, or even project management. If you want to refine how you communicate, build trust with clients, and sell with more intention, he’s the guy to go to.

AM
Amirul Marican

Project Manager, MSR Interior Design

I came to this programme thinking there’s one way to do sales but this course really open up my mind a lot that actually there’s more to it and not everything is just factual. Everything we say or the client say is crucial and we need to be attentive and empathetic. I’m looking forward to apply what I’ve learnt here in my role and hope it brings a huge improvement in how I do my upcoming sales
I came to this programme thinking there’s one way to do sales but this course really open up my mind a lot that actually there’s more to it and not everything is just factual. Everything we say or the client say is crucial and we need to be attentive and empathetic. I’m looking forward to apply what I’ve learnt here in my role and hope it brings a huge improvement in how I do my upcoming sales

WW
Warith Wahab
2days course and 2nd time with Abu Sofian is something which i look forward too. He has been very helpful in guiding us to be better in closing sales. Thank you so much for the knowledge and tips. Looking forward to meet you again soon.
2days course and 2nd time with Abu Sofian is something which i look forward too. He has been very helpful in guiding us to be better in closing sales. Thank you so much for the knowledge and tips. Looking forward to meet you again soon.

FA
Fuad Aliman

Managing Director

Abu Sofian has an energy that would make the training session exciting, problem solving, new ideas and strategies and even ways to get more sales and prospects to your company. Full of roleplay and many ways to make you think and think harder. I like this kind of push for the participants. Love it. My upmost kudos to him for teaching and making this training a memorable one. Thanks Sofian! We leave this training session with loads of ideas planted in our mind!
Abu Sofian has an energy that would make the training session exciting, problem solving, new ideas and strategies and even ways to get more sales and prospects to your company. Full of roleplay and many ways to make you think and think harder. I like this kind of push for the participants. Love it. My upmost kudos to him for teaching and making this training a memorable one. Thanks Sofian! We leave this training session with loads of ideas planted in our mind!

Zuraidi Mohamed Anwar

PM

I recently attended a 2-day sales training with Abu Sofian and it was honestly a great experience. He has a super engaging way of delivering his points and methods. His sharing was practical and easy to understand. What I liked most was how he kept things simple but impactful. The training really made me reflect on how I can approach sales and to deal with clients more effectively.
I recently attended a 2-day sales training with Abu Sofian and it was honestly a great experience. He has a super engaging way of delivering his points and methods. His sharing was practical and easy to understand. What I liked most was how he kept things simple but impactful. The training really made me reflect on how I can approach sales and to deal with clients more effectively.

Baharudin

Project Manager, MSR Interior Design

It has been a very knowledgeable experience for the last 2 days. Good contents & relevant to what we are doing. A good coach…Bravo 🫡
It has been a very knowledgeable experience for the last 2 days. Good contents & relevant to what we are doing. A good coach…Bravo 🫡

N
Naz

MSR

Mr Abu Sofian is well knowledgeable speaker and speak with references with his experience. Experience dont come from slides and cannot be bought anywhere. If you guys are into sales/ marketing industry do follow his social and courses to help tackle clients.
Mr Abu Sofian is well knowledgeable speaker and speak with references with his experience. Experience dont come from slides and cannot be bought anywhere. If you guys are into sales/ marketing industry do follow his social and courses to help tackle clients.

FM
Faruq Malek

Sales interior designer, MSR Interior Design

I wanted to express my sincere appreciation. The session was not only informative but also highly engaging I particularly appreciated the real examples and strategies that I can use in my role moving forward. Thank you for an excellent training experience. I’m walking away with new insights, improved skills to succeed in sales
I wanted to express my sincere appreciation. The session was not only informative but also highly engaging I particularly appreciated the real examples and strategies that I can use in my role moving forward. Thank you for an excellent training experience. I’m walking away with new insights, improved skills to succeed in sales

Qistina Rohajat

Admin Manager, MSR Interior Design

Abu Sofian is an exceptional speaker and trainer. His session on client communication and sales closing was insightful, practical, and deeply engaging. He broke down complex concepts into simple, actionable steps that we could immediately apply in our daily interactions. Thanks to his guidance, I now feel more confident in handling client conversations and have understanding on how to close deals effectively. Truly grateful for the valuable lessons he shared with us.
Abu Sofian is an exceptional speaker and trainer. His session on client communication and sales closing was insightful, practical, and deeply engaging. He broke down complex concepts into simple, actionable steps that we could immediately apply in our daily interactions. Thanks to his guidance, I now feel more confident in handling client conversations and have understanding on how to close deals effectively. Truly grateful for the valuable lessons he shared with us.

Joanna Cerdena

Project Manager MSR Interior Design

I had a very good experience during Abu Sofian’s sales training for our interior design company. He was very engaging and the concepts were really explained well as a first timer in a sales environment, I also observed that He is very sensitive to each and everyone in the group and mindful in his engagement to everybody, which makes you feel seen and heard. I hope I can apply the concepts I had learned and will really recommend Abu Sofian’s sales training to anyone who needs to learn the ropes in sales.
I had a very good experience during Abu Sofian’s sales training for our interior design company. He was very engaging and the concepts were really explained well as a first timer in a sales environment, I also observed that He is very sensitive to each and everyone in the group and mindful in his engagement to everybody, which makes you feel seen and heard. I hope I can apply the concepts I had learned and will really recommend Abu Sofian’s sales training to anyone who needs to learn the ropes in sales.

S
Shabirin

Project Manager

I find abu sofian is very compentent in his subject, the way he delivers the idea with clarity make it easier to comprehend. The energy and selflessness to want the best for all the participants can be felt during the programme Beyond the course is also the friendship or partnership that i will also treasure. I would definitely recommend abu sofian to anyone who needs self development in terms of business and interpersonal skills. I wish all the best may Allah make it ease for all his affairs. Amin
I find abu sofian is very compentent in his subject, the way he delivers the idea with clarity make it easier to comprehend. The energy and selflessness to want the best for all the participants can be felt during the programme Beyond the course is also the friendship or partnership that i will also treasure. I would definitely recommend abu sofian to anyone who needs self development in terms of business and interpersonal skills. I wish all the best may Allah make it ease for all his affairs. Amin

DD
Dinie Danial

Project Manager at MSR Interior Design

This 2-day course has been a great insight to sales and speaking work and especially how human psychology plays a huge role in the business. Mr. Sofian is an exceptional speaker and coach who masterfully connects with his audience, delivering his extensive knowledge and skills with clarity and impact. He has a remarkable ability to tailor his approach to each individual, ensuring personalized engagement while inspiring the group as a whole. I would recommend this to everyone i know as to me sales and speaking is a skillset that everyone should acquire!
This 2-day course has been a great insight to sales and speaking work and especially how human psychology plays a huge role in the business. Mr. Sofian is an exceptional speaker and coach who masterfully connects with his audience, delivering his extensive knowledge and skills with clarity and impact. He has a remarkable ability to tailor his approach to each individual, ensuring personalized engagement while inspiring the group as a whole. I would recommend this to everyone i know as to me sales and speaking is a skillset that everyone should acquire!

ZW
Zuhairi Wardi

Project Manager, MSR Interior Design

Efficient delivery of key pointers on how to make a successful sales closure. Within 2 days, Sofian is able to hit key concepts that are relevant and applicable to deliver a successful sales closure citing that its not about focusing on the products that will make a positive closure, rather focusing on emotional touch-points that are vital to ensure a positive sales closure, yet maintaing assertiveness so that it will not be a one-way approach to dealing with problems. To seummarise, a good sales, is the ability for a person to maintain good emotional control not only of the client but also for themselves. Thank you Sofiam once again for this insightful lessons
Efficient delivery of key pointers on how to make a successful sales closure. Within 2 days, Sofian is able to hit key concepts that are relevant and applicable to deliver a successful sales closure citing that its not about focusing on the products that will make a positive closure, rather focusing on emotional touch-points that are vital to ensure a positive sales closure, yet maintaing assertiveness so that it will not be a one-way approach to dealing with problems. To seummarise, a good sales, is the ability for a person to maintain good emotional control not only of the client but also for themselves. Thank you Sofiam once again for this insightful lessons

Y
Yazid

Project manager

He is well equips with knowledge in addressing our issues & needs in real market practice. A good speakers which illustrate live scenarios for our better understanding & keeping the group active by role play addressing on our weakness for our self improvements. A delicate role model person whom can well delivery the pointer across to us and easily understand. Would recommend to all & other individual and cooperation which looking for energetic enrichment programme
He is well equips with knowledge in addressing our issues & needs in real market practice. A good speakers which illustrate live scenarios for our better understanding & keeping the group active by role play addressing on our weakness for our self improvements. A delicate role model person whom can well delivery the pointer across to us and easily understand. Would recommend to all & other individual and cooperation which looking for energetic enrichment programme

MZ
Muhammad Zubair

Financial Services Manager TAQWA

Honestly Abu Sofian helps to open up our minds in thinking more practical & direct call to actions. Which helps us cause its not just theory based where its just talks. Our session with him was more like walk the talk & definitely looking forward to dig deeper in my upcoming sessions with him.
Honestly Abu Sofian helps to open up our minds in thinking more practical & direct call to actions. Which helps us cause its not just theory based where its just talks. Our session with him was more like walk the talk & definitely looking forward to dig deeper in my upcoming sessions with him.

FM
Faqihuddin Mahriz

TAQWA Organisation, Financial Services Manager

Abu Sofian is very adaptable as a coach. He will ask on our needs and priorities. Then he will focus on that. He has a very high energy when delivering his materials to me and it seems like his energy never dies down. I'll definitely recommend the program to my consultants to be coached by him as well.
Abu Sofian is very adaptable as a coach. He will ask on our needs and priorities. Then he will focus on that. He has a very high energy when delivering his materials to me and it seems like his energy never dies down. I'll definitely recommend the program to my consultants to be coached by him as well.

Muhammad Syazani

Financial Services Manager @ TAQWA Organisation

Today’s class was for Personal Branding and Recruitment Accelerator. It was very insightful, provided me clarity on how i should move forward with my objective of recruitment. Many ideas came from the session and the guidance was there from the start. I recommend anyone who wants to propel and get a clear direction moving forward , whether it being sales or recruitment.
Today’s class was for Personal Branding and Recruitment Accelerator. It was very insightful, provided me clarity on how i should move forward with my objective of recruitment. Many ideas came from the session and the guidance was there from the start. I recommend anyone who wants to propel and get a clear direction moving forward , whether it being sales or recruitment.

AR
Azmi Bin Abdul Rahim

Operations Director, Emaan Inspection Pte Ltd

As sales and client facing activities has not been my focus these past years, today session has given me a good start to develop my knowledge and skills into becoming a better communicator. I find Abu Sofian's session very engaging and practical. Definitely I would recommend others to engage Abu Sofian if they want to unlock their potential with good guidance and coaching.
As sales and client facing activities has not been my focus these past years, today session has given me a good start to develop my knowledge and skills into becoming a better communicator. I find Abu Sofian's session very engaging and practical. Definitely I would recommend others to engage Abu Sofian if they want to unlock their potential with good guidance and coaching.

AS
Arina Sofiya

AIA Takaful Advisor, Imtiyaz Consultancy

Abu Sofian is an excellent speaker. Very clear, engaging, and full of practical insights. He connects well with the audience and knows exactly what to deliver. His delivery was structured and straight to the point. He doesn’t just share theories, he gives real, usable tactics that we can immediately apply in our conversations with prospects. The way he explained the psychology behind every question made it easier for us to understand how to guide the conversation naturally. This session has completely shifted the way we approach sales conversations. Instead of jumping straight into pitching, we now focus more on asking the right questions to uncover the prospect’s needs and emotions. It’s more about guiding than pushing, and that’s powerful. We also feel more confident continuing conversations without sounding “salesy.” I would highly recommend this programme to all who involved in direct sales. Whether you're new or experienced, the techniques shared are actionable and will definitely help you close more effectively, build better trust, and communicate with more impact. Thank you so much 🤩🙌🏻
Abu Sofian is an excellent speaker. Very clear, engaging, and full of practical insights. He connects well with the audience and knows exactly what to deliver. His delivery was structured and straight to the point. He doesn’t just share theories, he gives real, usable tactics that we can immediately apply in our conversations with prospects. The way he explained the psychology behind every question made it easier for us to understand how to guide the conversation naturally. This session has completely shifted the way we approach sales conversations. Instead of jumping straight into pitching, we now focus more on asking the right questions to uncover the prospect’s needs and emotions. It’s more about guiding than pushing, and that’s powerful. We also feel more confident continuing conversations without sounding “salesy.” I would highly recommend this programme to all who involved in direct sales. Whether you're new or experienced, the techniques shared are actionable and will definitely help you close more effectively, build better trust, and communicate with more impact. Thank you so much 🤩🙌🏻

S
Syakir
I find Abu Sofian very well verse and experienced as a coach, he provided with all the necessary tools for me to equip myself on being an impactful speaker in my line of work I liked Abu Sofians eloquency in the way he speaks and how he motivates me to become the best version of myself As an asatizah , I would definitely recommend to fellow asatizahs in the community this programme as it will great help in different areas of speaking such as giving public lecture , classes , talks etc May Allah bless Mr Abu Sofian for his services and may his efforts make a positive impact for the betterment of the community Amiin
I find Abu Sofian very well verse and experienced as a coach, he provided with all the necessary tools for me to equip myself on being an impactful speaker in my line of work I liked Abu Sofians eloquency in the way he speaks and how he motivates me to become the best version of myself As an asatizah , I would definitely recommend to fellow asatizahs in the community this programme as it will great help in different areas of speaking such as giving public lecture , classes , talks etc May Allah bless Mr Abu Sofian for his services and may his efforts make a positive impact for the betterment of the community Amiin

ZY
Zhi Yi
He was very clear and engaging in the teaching of the empathy course session.

BH
Benjamin Ho

Executive, Ministry of Home Affairs

Very engaging and fun coach! He uses relevant examples throughout the course and constantly engage with all participants. The topics brought up during the course are mostly relevant to our work as well and hence I would recommend for others to attend this course too!
Very engaging and fun coach! He uses relevant examples throughout the course and constantly engage with all participants. The topics brought up during the course are mostly relevant to our work as well and hence I would recommend for others to attend this course too!

LJ
LER JUN JIE

Higher estate executive at HDB

Outspoken, share all his knowledge to help us with our works. Abu sofian will share live experience to us so that we can learn better. I will recommend my colleagues to attend this course as it will help them to serve residents better.
Outspoken, share all his knowledge to help us with our works. Abu sofian will share live experience to us so that we can learn better. I will recommend my colleagues to attend this course as it will help them to serve residents better.

WY
Wing yi

Admin Executive in MOE school

The content helps me to better support in my job environment and understanding my colleagues and customers better. It will helps me to be more efficient to pass my message over.
The content helps me to better support in my job environment and understanding my colleagues and customers better. It will helps me to be more efficient to pass my message over.

E
Esther
Sofian is a very engaging speaker and provided us with many real life examples so that we can understand the content better.
Sofian is a very engaging speaker and provided us with many real life examples so that we can understand the content better.

PT
Pock Thong
He was very engaging and was able to bring his points very clearly, with the use of relevant examples. There was never a dull moment in the 2-day empathy class. Role-playing was used to help participants internalise and consolidate what was learnt. Overall a highly recommended course, especially for those in customer-facing roles.
He was very engaging and was able to bring his points very clearly, with the use of relevant examples. There was never a dull moment in the 2-day empathy class. Role-playing was used to help participants internalise and consolidate what was learnt. Overall a highly recommended course, especially for those in customer-facing roles.

M
maltaine A

ICA-immigration n customs officer

sofian was a good presenter with fun role play, implemented during lesson.

C
Christopher
Sofian is a great coach in the course that I had signed up for. Great explaination on how Empathy can help in my line of work and day to day human interactions. A very interactive course to help digest the tools learned throughout the 2 days. Keep up the good work!
Sofian is a great coach in the course that I had signed up for. Great explaination on how Empathy can help in my line of work and day to day human interactions. A very interactive course to help digest the tools learned throughout the 2 days. Keep up the good work!

A
Sofian was engaging and insightful all throughout the course. He was able to impart his vast wealth of knowledge into the course attendees.
Sofian was engaging and insightful all throughout the course. He was able to impart his vast wealth of knowledge into the course attendees.

Z
Zachary
Sofian is an effective communicator and it can be seen from the way he teaches the class. He imparts applicable communication skills and is engaging.
Sofian is an effective communicator and it can be seen from the way he teaches the class. He imparts applicable communication skills and is engaging.

JP
Joscelyn Pereira
Abu Sofian’s approach to teaching stands out for its clarity and effectiveness. Rather than rushing through multiple concepts, he focuses on ensuring that each one is thoroughly understood. What I appreciated most was how he treated the learning process like building a toolkit — giving us not just knowledge, but practical structures to apply in real situations. His use of role-playing and interactive corrections helped reinforce our understanding and allowed us to actively engage with the material. It’s not about memorizing points, but about developing the ability to think and respond with confidence
Abu Sofian’s approach to teaching stands out for its clarity and effectiveness. Rather than rushing through multiple concepts, he focuses on ensuring that each one is thoroughly understood. What I appreciated most was how he treated the learning process like building a toolkit — giving us not just knowledge, but practical structures to apply in real situations. His use of role-playing and interactive corrections helped reinforce our understanding and allowed us to actively engage with the material. It’s not about memorizing points, but about developing the ability to think and respond with confidence

N
Nur
Everything explained was clear, it was easy to understand, I truly enjoyed the session and was not looking at the clock to see when the training is ending. The 3 hours spent didn't felt long or draggy. Appreciate his clarity in presenting and sharing his knowledge. I mean whatever he thought us was clearly reflected through the way he presented the session to us!
Everything explained was clear, it was easy to understand, I truly enjoyed the session and was not looking at the clock to see when the training is ending. The 3 hours spent didn't felt long or draggy. Appreciate his clarity in presenting and sharing his knowledge. I mean whatever he thought us was clearly reflected through the way he presented the session to us!

HI
Hidayah binte Ismail

Part-time tutor @Arabic Anonymous

Everything. The way he delivered all the topics. The way he engaged everyone to participate. I think he's very good at marketing sales.
Everything. The way he delivered all the topics. The way he engaged everyone to participate. I think he's very good at marketing sales.

Z
Zulaiha

The Arabic Circle

When Mr. Abu Sofian consults and coaches, I feel like he knows his subject very well. It sounds like he understands each of his clients and their shortcomings. When he speaks, it feels warm and easy to follow. Making the class engaging is important. I would recommend him mostly for teachers and those working in services. However, it's not only important for working people; we can apply this training to how we communicate with our spouses and children.
When Mr. Abu Sofian consults and coaches, I feel like he knows his subject very well. It sounds like he understands each of his clients and their shortcomings. When he speaks, it feels warm and easy to follow. Making the class engaging is important. I would recommend him mostly for teachers and those working in services. However, it's not only important for working people; we can apply this training to how we communicate with our spouses and children.

Zulhilmi

Finance officer - Arabic Anonymous

Abu Sofian is an engaging officer. I feel like I come out more smarter from his techniques after this class with his easy-to-follow frameworks. It is not all theory, so there are practical exercises which participants will take part and apply the theories learnt. I will definitely recommend his programme to other business owners. Even if you feel you have learnt all the theories and read all the books before this, I'm sure there will be a thing or two in which you find something new.
Abu Sofian is an engaging officer. I feel like I come out more smarter from his techniques after this class with his easy-to-follow frameworks. It is not all theory, so there are practical exercises which participants will take part and apply the theories learnt. I will definitely recommend his programme to other business owners. Even if you feel you have learnt all the theories and read all the books before this, I'm sure there will be a thing or two in which you find something new.

S
Sayf

Arabic trainer, ArabicAnonymous

I had a great opportunity to learn about the communications from mr abu sofian. I admire the way he delivers the important features when communicating. He shares key techniques that are easy and practical for everyday speaking. He also gave us opportunity to practice and correct the way we speak in specific scenarios especially to be more emphatic with others and to be more masterful in speaking skills. It was a pleasure to learn from him and we certainly have.
I had a great opportunity to learn about the communications from mr abu sofian. I admire the way he delivers the important features when communicating. He shares key techniques that are easy and practical for everyday speaking. He also gave us opportunity to practice and correct the way we speak in specific scenarios especially to be more emphatic with others and to be more masterful in speaking skills. It was a pleasure to learn from him and we certainly have.

S
Syahirah

The Arabic Circle Pte Ltd

There are so much to learn with communication skills, yet this training made it so effective throigh engaging practises and activity that allows to understand how these skills are applicable throughout our work and even day to day communication.
There are so much to learn with communication skills, yet this training made it so effective throigh engaging practises and activity that allows to understand how these skills are applicable throughout our work and even day to day communication.

MI
Mawaddah Ismail

The Arabic Circle Pte Ltd (Arabic Anonymous)

We engaged Abu Sofian for one of our staff training’s in 2025. It was an impactful training filled with many applicable techniques and strategies that we can apply in our line of work. The plus point is that, these techniques and strategies are also applicable in all areas of our lives including family relationships. Being empathetic and being able to communicate effectively requires a lot of practice but not impossible.
We engaged Abu Sofian for one of our staff training’s in 2025. It was an impactful training filled with many applicable techniques and strategies that we can apply in our line of work. The plus point is that, these techniques and strategies are also applicable in all areas of our lives including family relationships. Being empathetic and being able to communicate effectively requires a lot of practice but not impossible.

KR
Khairunisa Binte Ramlee

Admin - Arabic Anonymous

Mr Abu Sofian is a great speaker—engaging, fun, and knowledgeable. I really enjoyed the practical exercises and the encouragement throughout the session. His interactive approach and real-life examples made learning more effective and enjoyable. I would recommend this programme to other organizations looking to improve communication skills. I learned a lot from this course, gained new skills, and found the sessions very insightful.
Mr Abu Sofian is a great speaker—engaging, fun, and knowledgeable. I really enjoyed the practical exercises and the encouragement throughout the session. His interactive approach and real-life examples made learning more effective and enjoyable. I would recommend this programme to other organizations looking to improve communication skills. I learned a lot from this course, gained new skills, and found the sessions very insightful.

Khairul Anuar

Kaveman Pte. Ltd

I attended Abu Sofian's session as a seasoned sales professional, comfortable in my field. While I wasn't expecting a complete overhaul of my existing strategies, I was pleasantly surprised by the fresh insights Abu Sofian provided. His techniques offered a valuable lens through which to re-examine my approach, prompting me to consider new perspectives on client engagement. One area where Abu Sofian's guidance proved particularly useful was in adapting his general sales principles to the specific challenges of the B2B landscape. While B2C and B2B sales share some common ground, the nuances of business-to-business interactions require a tailored approach. Abu Sofian's frameworks, once adjusted for the complexities of B2B, offered a practical method for refining my strategies. Overall, I would recommend Abu Sofian's session. He's skilled at creating an engaging environment and prompting attendees to think critically about their sales processes. Even for experienced professionals, there's always room to learn and refine, and Abu Sofian provides the tools to do just that
I attended Abu Sofian's session as a seasoned sales professional, comfortable in my field. While I wasn't expecting a complete overhaul of my existing strategies, I was pleasantly surprised by the fresh insights Abu Sofian provided. His techniques offered a valuable lens through which to re-examine my approach, prompting me to consider new perspectives on client engagement. One area where Abu Sofian's guidance proved particularly useful was in adapting his general sales principles to the specific challenges of the B2B landscape. While B2C and B2B sales share some common ground, the nuances of business-to-business interactions require a tailored approach. Abu Sofian's frameworks, once adjusted for the complexities of B2B, offered a practical method for refining my strategies. Overall, I would recommend Abu Sofian's session. He's skilled at creating an engaging environment and prompting attendees to think critically about their sales processes. Even for experienced professionals, there's always room to learn and refine, and Abu Sofian provides the tools to do just that

JH
Juvena Huang

Travel content creator, The Wandering Wasp

There are lots of valuable advice and tips from Sofian. The workshop he conducted is not just about theory. Participants get the chance to also role play which is the best way to implement and learn.
There are lots of valuable advice and tips from Sofian. The workshop he conducted is not just about theory. Participants get the chance to also role play which is the best way to implement and learn.

AO
Ahmad Omar

Creative Director at Weekend Stories

Abu Sofian is passionate and willing to spill out his knowledge and even go extra mile to practice what was taught. Low-key was cringing at the script sale message but the prospect got back and would love to see what I offer. I would recommend this to any freelancers or self-employed personnel who needs a direction in generating leads and getting guidance on selling their products or services.
Abu Sofian is passionate and willing to spill out his knowledge and even go extra mile to practice what was taught. Low-key was cringing at the script sale message but the prospect got back and would love to see what I offer. I would recommend this to any freelancers or self-employed personnel who needs a direction in generating leads and getting guidance on selling their products or services.

Mirza Amir

Realtor with Propnex

Sofian is a very confident and charismatic speaker who listens well and takes on the input from the attendees in his own presentation. He is clear and concise in how he delivers his points. The role plays we had to do were useful in understanding and applying what we learnt.
Sofian is a very confident and charismatic speaker who listens well and takes on the input from the attendees in his own presentation. He is clear and concise in how he delivers his points. The role plays we had to do were useful in understanding and applying what we learnt.

Darlene

Founder of Tolson Legacy

A fantastic coach who prioritises his learners needs and gives useful feedback! I found his programme so insightful and learnt good techniques in pitching to my potential clients - whether through lead generation or face-to-face sales. I hope to join one of his programmes again in the near future. Thanks, Sofian!
A fantastic coach who prioritises his learners needs and gives useful feedback! I found his programme so insightful and learnt good techniques in pitching to my potential clients - whether through lead generation or face-to-face sales. I hope to join one of his programmes again in the near future. Thanks, Sofian!

HS
Hanafi Mohd Sam
I attended TFA’s workshop and walked away with invaluable insights on generating more leads and improving my sales process. Abu Sofian’s teaching style is clear, concise, and incredibly effective, making complex strategies easy to understand and apply. If you’re serious about increasing your sales and growing your business, this workshop is a must!
I attended TFA’s workshop and walked away with invaluable insights on generating more leads and improving my sales process. Abu Sofian’s teaching style is clear, concise, and incredibly effective, making complex strategies easy to understand and apply. If you’re serious about increasing your sales and growing your business, this workshop is a must!

KR
Kala Rani

Director and Lead Photographer

I had the incredible opportunity to learn Lead Generation & Sales Skills Workshop from Abu Sofian and it was truly a game-changer. The insights shared on sales scripting, closing strategies, handling objections, and understanding customer psychology have transformed the way I will approach sales conversations in the future. The practical case study activities gave me confidence.
I had the incredible opportunity to learn Lead Generation & Sales Skills Workshop from Abu Sofian and it was truly a game-changer. The insights shared on sales scripting, closing strategies, handling objections, and understanding customer psychology have transformed the way I will approach sales conversations in the future. The practical case study activities gave me confidence.

S
sakinah

Social Media Manager & Content Strategist (Serendipity Media SG)

He was a great speaker! I learnt practical tips & get to practice them on the spot which got me a couple of leads. Highly recommended for business owners & freelancers looking to upskill themselves in sales & lead gen :)

He was a great speaker! I learnt practical tips & get to practice them on the spot which got me a couple of leads. Highly recommended for business owners & freelancers looking to upskill themselves in sales & lead gen :)

NA
Nur As

venuras

I had the opportunity to learn about lead generation and sales skills from Sofian, and it was an incredibly valuable experience. His insights were practical and actionable, and I particularly appreciated how he incorporated hands-on activities that directly addressed my needs. Sofian’s approach made the learning process engaging and effective.

I had the opportunity to learn about lead generation and sales skills from Sofian, and it was an incredibly valuable experience. His insights were practical and actionable, and I particularly appreciated how he incorporated hands-on activities that directly addressed my needs. Sofian’s approach made the learning process engaging and effective.

S
Syazrul

Financial services consultant

Sofian is sincere in trying get the points across. Definitely it’s not a one way street kind of workshop but an engaging one. Sofian tries to push to you your limits without being uncomfortable. He provides practical coaching and notes that we are able to apply directly. Will definitely engage him Again for other courses and recommend his services
Sofian is sincere in trying get the points across. Definitely it’s not a one way street kind of workshop but an engaging one. Sofian tries to push to you your limits without being uncomfortable. He provides practical coaching and notes that we are able to apply directly. Will definitely engage him Again for other courses and recommend his services

A
AbglongFhadil

Financial Service Consultant | Estate Planning

Engaging, precise, clear presentation. Definitely would recommend other of my colleagues to join.

Engaging, precise, clear presentation. Definitely would recommend other of my colleagues to join.

HAZRIQ IDRUS

THE SPEAKING FACTORY PTE LTD

If you are looking for a lead generation & sales class, look no further. Attended Abu Sofian’s class which was very insightful and super practical. In this class, Abu Sofian helped fine-tuned my lead generation messaging, which before this, lacked “the punch”. Now I m more confident of sending out quality messaging. Thanks, man, for this! Really appreciate it!
If you are looking for a lead generation & sales class, look no further. Attended Abu Sofian’s class which was very insightful and super practical. In this class, Abu Sofian helped fine-tuned my lead generation messaging, which before this, lacked “the punch”. Now I m more confident of sending out quality messaging. Thanks, man, for this! Really appreciate it!

Benson Yip
Absolutely love the values, knowledge and especially the practical sessions by Mr Sofian. His approach and insights not just on theories but also on taking action during the session and feedback helped kick start on Lead Generation.
Absolutely love the values, knowledge and especially the practical sessions by Mr Sofian. His approach and insights not just on theories but also on taking action during the session and feedback helped kick start on Lead Generation.

Atika tajri

Shariah Financial Consultant

Every session with Abu Sofian never fails to enlighten me and bring me closer to my goals. It helps me alot in terms of my career growth and personal too. Coaching with Sofian gives me clarity each time. I've benefitted and definitely grew alot from the 1st ever coaching I had with Sofian. So I would say, this is one of the many programs that I have been to and I would highly recommend others to do it to!

Every session with Abu Sofian never fails to enlighten me and bring me closer to my goals. It helps me alot in terms of my career growth and personal too. Coaching with Sofian gives me clarity each time. I've benefitted and definitely grew alot from the 1st ever coaching I had with Sofian. So I would say, this is one of the many programs that I have been to and I would highly recommend others to do it to!

S
Shaifuddin

Senior Technical Officer (HTX)

Abu Sofian is a knowledgeable and humble coach whose expertise and demeanor leave a lasting impression. As a speaker and consultant, his delivery is professional and provides clarity, especially when topics require further elaboration. His ability to make complex concepts easily understandable is truly commendable. I particularly appreciated how engaging and relaxing his program is. Abu creates an environment where participants feel at ease, allowing for a more impactful learning experience. His sessions are both insightful and enjoyable, making the content highly accessible and beneficial. I highly recommend Abu Sofian's program to anyone seeking an enriching and transformative experience. Whether you're an individual looking to enhance your skills or an organization aiming to elevate your team's performance, Abu's engaging approach and professional delivery make him the ideal choice.
Abu Sofian is a knowledgeable and humble coach whose expertise and demeanor leave a lasting impression. As a speaker and consultant, his delivery is professional and provides clarity, especially when topics require further elaboration. His ability to make complex concepts easily understandable is truly commendable. I particularly appreciated how engaging and relaxing his program is. Abu creates an environment where participants feel at ease, allowing for a more impactful learning experience. His sessions are both insightful and enjoyable, making the content highly accessible and beneficial. I highly recommend Abu Sofian's program to anyone seeking an enriching and transformative experience. Whether you're an individual looking to enhance your skills or an organization aiming to elevate your team's performance, Abu's engaging approach and professional delivery make him the ideal choice.

GK
Gary koh

Assistant Manager NEA

Training was well organised. Good job done

S
suman
Very insightful and eye opening. Glad to have attended this course and enhance my communications skills.

SN
Si Ning
Sofian was engaging and active throughout the course, he encourages us to share our thoughts and opinions without judgement, which makes it’s comfortable for everyone. I’ve learnt many valuable lessons throughout the course and truly enjoyed the learning. will definitely recommend this programme!
Sofian was engaging and active throughout the course, he encourages us to share our thoughts and opinions without judgement, which makes it’s comfortable for everyone. I’ve learnt many valuable lessons throughout the course and truly enjoyed the learning. will definitely recommend this programme!